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Commercial architects · Social media

Post the site visit and the constraint, which a developer reads LinkedIn for.

Social media for a commercial architect is LinkedIn first, plus a visual feed for finished buildings. GullySales works on what each partner posts, in their own voice, and on a routine that survives busy site weeks.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of architecture firms at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for commercial architects

Sales and marketing for commercial architects, the overview.

Last updated 18 Oct 2026.

For commercial architects

Where it usually goes wrong, and what we would do.

  • “The audience is a short list of people”

    The follow that matters is the projects head at a developer, the property lead at a company and the partner at a project management firm. Reach among strangers counts for little beside five of these people seeing the post.

  • “A render shows style, a site photograph shows delivery”

    Buyers worry about approvals, coordination and construction support. A post about a basement dewatering problem, a facade mock-up or an approval cleared tells them how the practice behaves after the drawings.

  • “Posts stop when one partner is on site”

    Social media owned by the principal alone halts whenever that person is busy. A drafting routine that project leads feed, and partners approve, keeps the feed going without taking a day from billable work.

What we do

What we deliver for commercial architects.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Partner profile review

    Each partner's LinkedIn profile rewritten to state building types, scale and the kind of client served.

    Result: A profile reads as a practice for a specific buyer.

  2. Post bank from live projects

    A running list of site photographs, constraints solved and drawings that can be shared, with permission status noted.

    Result: There is always an approved post ready.

  3. Drafting and approval routine

    Drafts written in each partner's voice, checked by the partner and by the client where a project is shown.

    Result: Nothing goes out unapproved.

  4. Company page upkeep

    The practice page kept current with project updates, team news and award entries.

    Result: A buyer who checks the page finds recent work.

  5. Visual feed for finished work

    A simple photograph-led feed for completed buildings, with captions that carry scale and scope.

    Result: Finished buildings are on view in a format buyers browse.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Who it is for

This is written for these commercial architects.

  • Office and business park architects
  • Retail, mall and showroom design practices
  • Hospital and healthcare building architects
  • Industrial, warehouse and logistics park architects
  • Mixed-use and township planning practices
  • Hotel and hospitality building architects
  • Educational campus architects
  • Practices that work only for corporate occupiers

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Which platform matters most?
LinkedIn, because developers and corporate property teams follow industry news there. A visual platform is useful for photographs of finished buildings, but it is secondary for reaching commissioners.
Can we show client projects on social media?
Only with the client's written permission. Where it is not given, describe the building type, the scale and the problem solved without naming the client or the site.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for commercial architects

Everything else we would do for you.

Closest to this: content and social

Also for commercial architects

Or start from the overview: sales and marketing for commercial architects.

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