Restaurants · Social media
Post the dish people come for, on the day they decide to eat out.
Social media for a restaurant is what puts you on a shortlist before the hunger starts, mostly through Instagram and whatever your neighbourhood groups are talking about. GullySales sets what gets photographed each week, writes the posts around your slow days, and treats the messages as bookings.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
For restaurants
Where it usually goes wrong, and what we would do.
“Post on Wednesday for Thursday”
A weekend post competes with everybody. A Wednesday post reaches a couple who have not decided yet.
“Apartment groups outrank Instagram here”
One message in an RWA group of four hundred families within delivery distance does more than a week of reels.
“Reels of the kitchen beat reels of the plate”
People watch the dosa being made and the biryani handi being opened. A still of a finished plate scrolls past.
What we do
What we deliver for restaurants.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A weekly shot list somebody in the kitchen can follow
Three things to photograph each week, including one dish being cooked and one full table, shot on a phone during service rather than in a studio.
Result: There is always something to post.
Posts timed to the nights you need filling
The weekday offer published midweek, the weekend special on Thursday and the festival menu a week ahead, rather than everything on a Saturday.
Result: Posts land while people are still deciding.
A presence in the neighbourhood groups
A short, unpushy message and menu image for the apartment and RWA WhatsApp groups within delivery distance, with the admins approached properly first.
Result: Four hundred nearby families learn that you exist.
The messages inbox treated as a booking queue
Instagram and Facebook messages checked twice a day by a named person and logged with the phone enquiries, since party bookings arrive there.
Result: A booking question at night is answered by morning.
A creator brief with the disclosure written in
What a local creator is invited to try, what is hosted, what has to be disclosed, and the fortnight afterwards checked for footfall.
Result: You find out whether the visit brought anybody.
Guest photographs used with permission
A routine for asking a table whether their photograph may be shared, with a note of who agreed to what.
Result: The feed shows real evenings, not a styled shoot.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these restaurants.
- Family restaurants and multi-cuisine dining
- South Indian vegetarian restaurants and darshinis
- Biryani, kebab and non-vegetarian specialists
- Regional cuisine restaurants
- Casual dining and bar restaurants
- Quick service restaurants and food courts
- Cloud kitchens and delivery-only brands
- Office canteens and food service operators
- Multi-outlet restaurant groups
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for restaurants
- 1
Assess
We look at covers by day, the mix of dine-in and delivery, app spend and returns, reviews and how party enquiries are handled.
- 2
Fix the listing and reviews
An up-to-date Maps profile and a review routine, because that is where tonight's decision is made.
- 3
Start knowing your guests
A consented guest record and a direct ordering route, so regulars can be reached without an app.
- 4
Fill the slow days
Weekday, office lunch and celebration campaigns aimed at the tables that sit empty.
- 5
Keep regulars coming
Occasion messages, festival menus and a steady reason to come back or order direct.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How often should we post?
Instagram or Zomato?
Should we leave Swiggy and Zomato?
Are paid food blogger visits worth it?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for restaurants
Everything else we would do for you.
Or start from the overview: sales and marketing for restaurants.