Skip to content
GullySales
Tell us what you need

Fashion jewellery stores · WhatsApp marketing

Answer the sizing question on WhatsApp where the buyer already is.

WhatsApp marketing for a fashion jewellery brand is the use of the Business app or API to answer enquiries, share new pieces and confirm orders with people who agreed to hear from the brand. GullySales works on the catalogue, the replies and the rules for what is sent and to whom.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Fashion Jewellery product collection

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for fashion jewellery stores

Sales and marketing for fashion jewellery stores, the overview.

Last updated 18 Oct 2026.

For fashion jewellery stores

Where it usually goes wrong, and what we would do.

  • “The buyer asks on WhatsApp before ordering”

    Messages such as is this available in gold or can you send more photos arrive on WhatsApp more readily than by email. A prompt reply with a clear photograph closes the sale in the same conversation.

  • “A catalogue beats a string of photographs”

    Sending ten pictures one by one makes the buyer scroll and forget. A catalogue with names, prices and links, plus a short chat to guide the choice, keeps the pieces and the price together.

  • “Broadcasting to everyone burns the list”

    A new-drop message sent to every contact, including buyers of a different style, produces blocks and silence. Sending by interest and by past purchase keeps the list willing to listen.

  • “Consent is not optional”

    Adding a number to a group or list without a clear yes risks complaints and a blocked account. The brand should hold a record of how and when each person agreed.

What we do

What we deliver for fashion jewellery stores.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business profile set up properly

    Name, description, hours, address, catalogue and an away message, so the first contact looks like a real shop.

    Result: A new enquirer sees a complete, trustworthy profile.

  2. A product catalogue with clear names

    Pieces listed with photographs, price, material and finish, grouped by type and occasion.

    Result: A buyer can browse the range inside the app.

  3. Saved replies for the common questions

    Answers on stock, colour fade, delivery, returns and gift wrapping, written in the brand's voice.

    Result: The team gives consistent answers to repeated questions.

  4. An opt-in route and a record of consent

    Sign-up through the site, the parcel insert and the counter, with the date and source stored.

    Result: Every contact has a recorded yes.

  5. Segmented drop and festival messages

    New-arrival and gifting messages sent to the buyers who bought or asked about that type of piece.

    Result: Each message goes to people with a reason to read it.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

Who it is for

This is written for these fashion jewellery stores.

  • Direct-to-consumer fashion jewellery brands selling online
  • Mall and high-street fashion jewellery stores
  • Multi-brand accessory stores
  • Anti-tarnish and silver-tone jewellery labels
  • Minimal and everyday-wear jewellery brands
  • Gifting-focused jewellery brands with boxes and personalisation
  • Pop-up and college-fest stall sellers
  • Brands that sell mainly through marketplaces and want their own customers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Is the WhatsApp Business app enough, or do we need the API?
The app suits a small team answering chats by hand. The API allows automation and more than one agent but needs a provider and approval. Choose by volume and by the number of people who reply.
Can we add buyers to a broadcast list from our order sheet?
Only if they agreed to receive messages from the brand. An order alone is not a yes to promotions. Ask at checkout with a clear tick, and check the platform's current rules on business messaging.
What should a first message say?
Say who you are, why you are writing and what the buyer can do next, in two or three lines. Include an easy way to stop messages. Skip long paragraphs and offers the buyer did not ask about.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for fashion jewellery stores

Everything else we would do for you.

Or start from the overview: sales and marketing for fashion jewellery stores.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need