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Tile, flooring and bathware dealers · WhatsApp marketing

Photos of the chosen tile travel on WhatsApp long after the family leaves.

WhatsApp marketing for a tile and bathware showroom is the use of one business number to answer enquiries, send quotations and photographs, and keep in touch with families, masons and designers. GullySales works on setting up that number so every chat is recorded and every promise on it can be found again.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of tile, flooring and bathware dealers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 5 Oct 2026.

For tile, flooring and bathware dealers

Where it usually goes wrong, and what we would do.

  • “The family forwards your quote to the mason and the relatives”

    A quotation sent on WhatsApp is shared in family groups and with the mason within minutes. Its layout, completeness and your name on it do the selling in rooms where you are not present.

  • “Tile choice is visual, so photographs are the product”

    A buyer asks for the same tile in another shade, a bathroom set photographed on a wall or a close-up of the finish. A salesperson with a phone full of unlabelled photos cannot answer fast, and the buyer asks the next dealer.

  • “Personal numbers walk out with the salesperson”

    When a salesperson leaves, the chats with every family and mason leave too. A shared business number keeps the history with the showroom, not with a person.

  • “Broadcasts to masons and designers go wrong when everything is an offer”

    A trade contact who receives only discount messages stops reading. A new arrival, a restock of a popular range or a sample note keeps the channel worth opening.

What we do

What we deliver for tile, flooring and bathware dealers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business account with a clear profile

    Showroom name, address, hours, brands stocked and a catalogue of the main ranges set up in the business app, with a short welcome reply for new chats.

    Result: A new enquirer sees a showroom, not an unknown number.

  2. A catalogue of tiles, sanitaryware and flooring with names

    Products grouped by room and finish, with consistent photographs and the code you quote from.

    Result: A buyer can ask for a tile by name and get the right photo.

  3. Quotation template for sharing

    A clean message or PDF layout listing area, tile, wastage, skirting, adhesive and fittings for each room.

    Result: The quote that gets forwarded to the family reads as complete.

  4. Separate lists for families, trades and builders

    Broadcast groups kept apart, with opt-in noted at the counter and an easy way to leave.

    Result: Each audience gets messages meant for it.

  5. Rules for who answers and how chats are logged

    A short guide to who replies, which chats move into the visitor record and what is never promised on chat.

    Result: Nothing agreed on WhatsApp is lost when staff change.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these tile, flooring and bathware dealers.

  • Multi-brand tile and sanitaryware showrooms
  • Single-brand exclusive tile galleries
  • Bathware, CP fittings and bath accessories dealers
  • Wooden, laminate and vinyl flooring retailers
  • Granite, marble and natural stone dealers
  • Tile distributors supplying builders and sub-dealers
  • Premium imported tile and bathroom studios
  • Flooring retail and installation businesses

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we use WhatsApp for sending offers to many people at once?
Use it for people who agreed to hear from you, and keep messages useful: new arrivals, restocks, event invitations. Check the platform's current rules on business messaging before any broadcast, and give a plain way to opt out.
Is the free WhatsApp Business app enough?
For a single showroom, yes, to begin with. It gives a profile, a catalogue, quick replies and labels. A larger team that needs shared inboxes or automated replies may need the business platform, and we help judge when.
Can we take orders and payments on WhatsApp?
A quote confirmation and a token advance can be agreed on chat. Keep the written quotation and the payment record in your own system, and do not rely on the chat as the only proof of what was ordered.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.