Turn the two-line idea into a scope before quoting it.

1. A qualifying call before any estimate

   The problem, the users, the deadline, where the budget comes from and who signs, asked in order and written into the CRM.

   Result: Nobody quotes a number on a WhatsApp message.

2. A paid discovery offer with a fixed fee

   A short priced stage producing a scope, an architecture note and an estimate, with the fee set against the build if it goes ahead.

   Result: The estimate rests on understanding rather than a guess.

3. An outreach list narrowed to one domain

   Companies in the trade you know best, with the founder, the IT head and the problem they are likely to have researched beforehand.

   Result: Replies come from people who recognise themselves.

4. Referral arrangements with ERP vendors and CAs

   A note for the advisers who see clients outgrowing spreadsheets, setting out what you take on and what you do not.

   Result: Projects arrive from somebody the buyer already pays.

5. One view of every live opportunity

   Each deal by stage, owner and next action in a single view, reviewed with the partners at a fixed time each month.

   Result: Selling continues through a heavy release month.

6. Every opportunity marked with its source

   Where each enquiry, discovery and signed contract came from, reported monthly against the baseline from the audit.

   Result: You invest in the source that produced contracts.

1. 01 · Day 1

   Free audit call

   45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

2. 02 · Within a few working days

   Written, scored report

   Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

3. 03 · Before work starts

   Baseline recorded

   Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

4. 04 · Month 1

   The first fix goes live

   Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

5. 05 · Every month

   Report against the baseline

   What moved, what did not, and what changes next, in plain words.

6. 06 · Month 3 to 6

   Renew on the numbers

   The term ends and you decide whether to continue from the results. No twelve-month lock.

• Marketing and sales, as one job

  Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

• The person on the first call does the work

  No account managers in between. You are never handed to someone you have not met.

• A baseline before anything starts

  Your numbers are written down on day one, so every monthly report compares against something honest.

• The fee in writing, split three ways

  Our time, your media spend and production on separate lines. You always see what goes to us.

• No lock-in, no guarantees we cannot keep

  Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

• One office, and we say so

  Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.