Two-wheeler dealers · WhatsApp marketing
Send the on-road price and the colour in stock in one message when the rider asks.
For a two-wheeler dealer, WhatsApp is where a buyer asks for the on-road price, the colour in stock and whether his father can see it first. It is also where a broadcast about every offer gets muted and service customers get irritated. GullySales sets up the business number, the replies and the permission to message past buyers.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What WhatsApp marketing means
WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.
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Sales and marketing for two-wheeler dealers, the overview.
Last updated 6 Oct 2026.
For two-wheeler dealers
Where it usually goes wrong, and what we would do.
“The first question is the price, and the answer is a phone call”
A rider messages for the on-road price. A reply that says come to the showroom loses him to the dealer who sent the build-up, the colours and a test ride slot in the same chat.
“The service list is your biggest list and nobody asked it”
Every customer who serviced a bike with you has a number in the job card, but not a record of agreeing to offers. Ask at the service counter, record the answer and message only those who said yes.
“A festival broadcast reaches the wrong people”
A Dhanteras booking message sent to everyone, including a man who bought last week, reads as spam. Send it by the model people own and the date they bought.
What we do
What we deliver for two-wheeler dealers.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A business profile on the showroom's own number
The profile set up on the number printed on the board, with the address, sales and service hours and the website.
Result: Chats stay with the showroom when a salesman leaves.
Saved replies for price, colour, finance and test ride
Ready answers to the four questions every rider asks, each ending with an offer of a test ride slot.
Result: The reply goes out at once and says something about his bike.
A catalogue of the models on the floor
Each model with photographs, colours in stock and the ex-showroom price, and models on a long wait taken off.
Result: A rider sees only what you can hand over.
Consent taken at the service counter
A line on the job card and the enquiry form about messages and offers, the answer recorded against the customer.
Result: You can show who agreed to be messaged.
Service reminders kept apart from offers
Reminders about a customer's own service sent on their own, with offers sent only to those who agreed to them.
Result: A reminder stays welcome and does not turn into a sales message.
Chats counted against the enquiry baseline
Messages, replies, test rides and bookings that began on WhatsApp, counted next to calls and walk-ins.
Result: You see what the number is worth beside the phone.
How the result is measured
- Messages delivered
- Reply rate
- Enquiries from WhatsApp
Recorded as a baseline before work starts, so every later report has an honest comparison.
What must be in place first
What a two-wheeler showroom sets up before sending a single offer on WhatsApp.
- Opt-in from the service counter and the sales desk
- Add a line to the job card and the enquiry form asking whether the customer agrees to messages, and write down the answer. A number in the service register is not agreement to receive offers.
- A business profile on the showroom number
- Set up the profile with the address, sales and service hours and the website. Use the number on the board so the chats stay when a salesman leaves.
- Templates for booking, delivery and service reminder
- Write three short messages: test ride confirmed, delivery date confirmed and service due. Messages the business starts need approved templates, so check WhatsApp's current policy.
- Who pays for what
- Conversations the business starts can carry charges, and the rules change. Check WhatsApp's current business policy and pricing, and decide which messages are worth sending.
- A stop reply
- Tell every customer how to stop messages and save the stop the same day. A customer who said stop gets no festival offer, even when he is ready for his next bike.
- A human on the chat
- Name the person who replies during showroom hours with the model and colour list open. A reply that says an executive will call you is a lost sale.
Who it is for
This is written for these two-wheeler dealers.
- Single-brand two-wheeler dealerships
- Multi-brand two-wheeler showrooms
- Scooter-focused dealerships
- Dealers with a large service business
- Rural and semi-urban dealerships
- Dealers with multiple branches
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the whatsapp marketing work runs
- 1
Understand current WhatsApp use
We review how customers currently message you and how consistently, if at all, it is answered.
- 2
Audit common questions
We identify the questions that come up repeatedly, which decide what should be automated first.
- 3
Set up automation and templates
An automated first response and quick reply templates are built for the most common needs.
- 4
Connect to the CRM
Conversations are linked to customer records so context carries over between team members.
- 5
Measure and optimise
We track response time and conversion, refining automated responses based on what customers actually ask.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Can we message customers from the service register?
Is the business app enough, or do we need the API?
Should the catalogue show prices?
Riders send voice notes in the local language. How do we reply?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
From the blog
Further reading for two-wheeler dealers.
6 min read · 6 Oct 2026How buyers choose a showroom, workshop or parts counterCar, bike, repair and parts buyers send one enquiry to several sellers and pick the first clear answer. This post lists what each buyer checks, and where a dealer or workshop quietly loses them.
7 min read · 2 Sept 2026How two-wheeler dealers sell from their own service databaseThe easiest sale in a two-wheeler dealership is the customer waiting for his bike in your own service bay. Here is how to read the database and have the conversation.
5 min read · 6 Oct 2026How two-wheeler dealers follow up a showroom walk-inA visitor who says he will come back with his father usually buys from whoever calls him first. Here is how to take his details properly and follow up without nagging.
More for two-wheeler dealers
Everything else we would do for you.
Or start from the overview: sales and marketing for two-wheeler dealers.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.