Day-care hospitals · CRM
Keep every enquiry, insurer query and referrer in one place until the procedure is done.
A CRM for a day-care hospital is a shared record of each enquiry, from the first call through insurance approval and the procedure date to the follow-up. GullySales sets up the fields, stages and ownership so no enquiry sits in a notebook.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
For day-care hospitals
Where it usually goes wrong, and what we would do.
“Enquiries live in three places”
A call at the desk, a WhatsApp message to the coordinator and a form on the website each end up in a different notebook or phone. A family who calls again meets a person who has no record of the first call.
“Insurance status is a stage of its own”
In a day-care booking, approval from the insurer or TPA sits between enquiry and date. A record that shows only booked or not booked hides the patients who are waiting on paperwork.
“Patient data needs care”
A CRM that holds clinical details raises privacy duties. Keep the record to what the desk needs to schedule and follow up, and check the data rules that apply to you with your own adviser.
“Referrers are records too”
A physician who refers patients should appear in the system with the patients sent and the last contact. Without that, the relationship rests on one coordinator's memory.
What we do
What we deliver for day-care hospitals.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Stages that match your booking route
Enquiry, insurance requested, approved, date given, confirmed, done and followed up, with one owner for each.
Result: A pipeline in which every enquiry has a stage and an owner.
A single intake from every channel
Calls, WhatsApp and the website form feeding one list that the desk works from.
Result: A new enquiry appears in one place whatever route it took.
Referrer records
Each referring physician and surgeon listed with patients sent, last contact and the update owed.
Result: A referrer view that shows who has gone quiet.
Access and privacy settings
Who can see what, with clinical detail kept out of the general record.
Result: A permissions sheet signed off by your administrator.
Simple dashboards
Enquiries by procedure, approvals pending and cancellations, drawn from the same record.
Result: A page the administrator opens to see where bookings stand.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these day-care hospitals.
- Standalone day surgery centres for general and laparoscopic surgery
- Day-care hospitals for eye surgery and cataract
- Dialysis and renal day-care units
- Oncology day-care units for chemotherapy infusion
- Endoscopy and gastroenterology day-care centres
- Orthopaedic and arthroscopy day-care centres
- ENT and urology day-care hospitals
- Day-care wings inside larger hospitals
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which CRM should a day-care hospital use?
Can the CRM replace the hospital information system?
Who owns the data?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for day-care hospitals
Everything else we would do for you.
Closest to this: leads and follow-up
Also for day-care hospitals
Or start from the overview: sales and marketing for day-care hospitals.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.