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Rehabilitation hospitals · Social media

Post what a family wants to understand, and keep every patient out of the picture.

Social media marketing for a rehabilitation hospital is the use of posts and short videos to explain therapy, introduce the team and answer caregivers' questions. GullySales plans the topics, the review steps and the consent rules, and does not use patient stories.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of hospitals at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for rehabilitation hospitals

Sales and marketing for rehabilitation hospitals, the overview.

Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For rehabilitation hospitals

Where it usually goes wrong, and what we would do.

  • “Caregivers scroll for explanation, not celebration”

    A son caring for a parent after a stroke wants to know what a therapist actually does in a session. A post that explains one exercise, and why it is used, is more useful than a banner of congratulations.

  • “Patient photographs create risk”

    A photograph of a patient in the gym can breach consent and confidentiality, and advertising rules on testimonials differ by profession and state. Posts built around therapists, equipment and explanations avoid the problem.

  • “The team is the content”

    Therapists demonstrating a home exercise, or a speech therapist explaining swallowing safety, give the account a face. Families remember the person they saw before they remember the logo.

  • “Platform choice follows the audience”

    Caregivers use WhatsApp and Facebook, younger relatives use Instagram, and doctors use LinkedIn. One post does not suit all four, so each platform needs its own pace and format.

What we do

What we deliver for rehabilitation hospitals.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A topic calendar built on caregiver questions

    A list of subjects drawn from the questions your desk is asked, arranged by condition.

    Result: The team knows what to post next and why.

  2. A clinical review step

    Every post is read by a named therapist or doctor before it goes out.

    Result: Nothing is published without a recorded reviewer.

  3. A consent and photography rule

    A written rule on who may appear in an image and what permission is held.

    Result: Staff know what may and may not be photographed.

  4. Short explainer videos

    Brief clips by your therapists on home exercises, safe transfers and swallowing care, filmed in your own hall.

    Result: A caregiver receives a clip made by your named therapist.

  5. A reply guide

    Wording for answering comments and messages without giving individual medical advice.

    Result: The person managing the account has approved replies to draw on.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Who it is for

This is written for these rehabilitation hospitals.

  • Neurological rehabilitation hospitals for stroke and brain injury
  • Spinal cord injury rehabilitation centres
  • Orthopaedic and post-surgical rehabilitation hospitals
  • Paediatric rehabilitation and cerebral palsy centres
  • Cardiac and pulmonary rehabilitation programmes
  • Geriatric rehabilitation and long-stay care units
  • Sports injury rehabilitation centres
  • Rehabilitation hospitals with day-care and home therapy services

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Can we post recovery stories?
We do not write them. Patient confidentiality and advertising rules limit this, and the position differs by state and profession. Check with your own council or adviser before anything involving a patient is posted.
Which platform should we start with?
Start where your families already are. Ask your desk which apps callers mention. For some hospitals that is Facebook and WhatsApp for families and LinkedIn for referring doctors.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for rehabilitation hospitals

Everything else we would do for you.

Closest to this: content and social

Also for rehabilitation hospitals

Or start from the overview: sales and marketing for rehabilitation hospitals.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need