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Commercial cleaning companies · Social media

Let a floor, a glass front and a kitchen do the talking on the page.

Social media marketing for a commercial cleaning company is showing real work on real sites to the people who book it, mainly through Instagram and LinkedIn. GullySales works on what is posted, who sees it and how an enquiry reaches you, with no promise on followers.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of home cleaning companies at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For commercial cleaning companies

Where it usually goes wrong, and what we would do.

  • “The work is visual, and it is the whole pitch”

    A dull floor turned bright under a scrubber is a result the eye reads at once. The post has to be shot from the same spot, in daylight, and show the surface, because that is what a facility head scrolling past believes.

  • “LinkedIn reaches the person who signs”

    Facility heads, property managers and builders sit on LinkedIn more than Instagram. A short post on a handover clean or a glass facade, written plainly, reaches a person who can approve a vendor.

  • “Showing a crew builds trust a price cannot”

    A buyer is letting a team into the building. Photographs of the crew in uniform with safety gear, with their consent, answer the worry about who will walk through the lobby.

  • “Posting stops when the work gets busy”

    The festival rush fills every day and the page goes silent just when buyers look. A stock of photographs filed by job type means a post can go out without a fresh shoot.

What we do

What we deliver for commercial cleaning companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A post format for each job

    A template for post-construction, scrubbing and glass work, with the surface, machine and a before and after pair.

    Result: Each post follows the same clear shape.

  2. A photograph routine for crews

    Simple steps for crews to shoot from the same spot in daylight and file the pictures by job.

    Result: Pictures arrive at the office usable.

  3. A LinkedIn page for property managers and builders

    Posts aimed at the people who book cleaning, on scope, sites and safety.

    Result: The page speaks to buyers rather than to other cleaners.

  4. Consent and privacy notes

    A short rule on when to ask a client before posting a site and what to blur.

    Result: Sites are shown only where the client agreed.

  5. A reply routine for messages

    Who answers direct messages and comments, and how an enquiry moves to a call or WhatsApp.

    Result: Each message has a named owner.

  6. A reading of what brought enquiries

    Posts set beside the enquiries that mentioned them, read together when you ask.

    Result: You can tell which posts led to a call.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these commercial cleaning companies.

  • Post-construction and handover cleaning contractors
  • Mechanised floor scrubbing and polishing specialists
  • Glass facade and window cleaning firms
  • Carpet, upholstery and sofa shampoo services for offices
  • Showroom, restaurant and kitchen deep-cleaning teams
  • Hospital and clinic deep-cleaning contractors
  • Warehouse and factory floor cleaning companies
  • Sanitisation and disinfection service providers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Is Instagram or LinkedIn better for us?
Instagram suits showrooms, restaurants and retail owners; LinkedIn suits property managers, builders and facility heads. Start where your best buyers already are, and we check against your enquiry log.
Can we post a client's site?
Only with the client's agreement, and without anything that identifies a private or secure area. Ask before the job, not after. We keep a short consent line in your job file.
Should we run paid posts?
Paid posts can reach a named group such as property managers in an area, but check the platform's current rules and costs. We start with organic proof and add paid reach once the posts have a clear offer.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.