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Domestic staffing agencies · Digital marketing

Plan the channels around two audiences, the family that hires and the worker who joins.

Digital marketing for a domestic staffing agency joins search, the Google profile, paid ads, WhatsApp and social posts into one plan for households and candidates. GullySales sets the order of work from your call log, so effort goes where placements come from.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A handyman explains a cabinet repair to a homeowner

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Also for domestic staffing agencies

Sales and marketing for domestic staffing agencies, the overview.

Last updated 18 Oct 2026.

For domestic staffing agencies

Where it usually goes wrong, and what we would do.

  • “Channels are chosen by the call log”

    An agency can spread across ads, posts and listings and learn nothing. Tagging where every call began shows which channel produced placements and which only produced noise.

  • “Paid search suits urgent need”

    A household with a worker who just left searches in the moment. Ads on worker type and locality reach that person, and a small budget aimed at the right words beats a wide one.

  • “Digital marketing does not replace the walk-in and the referral”

    Some placements start with a neighbour or a worker's sister. The digital plan works best when it records and supports these routes rather than pretending they do not exist.

What we do

What we deliver for domestic staffing agencies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel map

    A map of the channels for households and for candidates, with what each is for and who owns it.

    Result: The plan fits on one page.

  2. The Google profile and search pages

    The profile, worker-type pages and locality pages that capture searches for the need.

    Result: Searches find the agency in several ways.

  3. Urgent-need ads

    Ads for the worker types and localities that are short on candidates or high in demand.

    Result: Ad spend follows the real shortage.

  4. Source tracking

    Source tags on calls and chats and a tally of placements by source.

    Result: You see the source behind each placement.

  5. A review of the plan against placements

    The plan is compared with actual placements and replacements, and channels are adjusted.

    Result: Channels are kept or dropped on evidence.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full integrated marketing campaigns page

Who it is for

This is written for these domestic staffing agencies.

  • Maid and house help placement
  • Live-in domestic workers
  • Cook placement for households
  • Drivers for private cars
  • Patient attendants and home nurses
  • Nannies and babysitters
  • Elder care attendants
  • Corporate and guest-house housekeeping staff

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
What should we spend on first?
Fix the Google profile and the first-reply routine before paying for ads. Paid traffic sent to a slow desk wastes the budget.
Do we need a separate plan for candidates?
Yes. Their channels, language and worries differ from the household's, and GullySales plans them as a second stream.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for domestic staffing agencies

Everything else we would do for you.

Closest to this: strategy and research

Also for domestic staffing agencies

Or start from the overview: sales and marketing for domestic staffing agencies.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need