Skip to content

Home renovation companies · Digital marketing

Choose the few online channels that put a site visit in the diary, and drop the rest.

Digital marketing for a renovation company is the combined plan across search, Maps, social posts, paid advertisements and messaging that carries an owner from first thought to a site visit. GullySales works on deciding what to run first, how each channel is read and how it fits the sales routine.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A handyman explains a cabinet repair to a homeowner

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For home renovation companies

Where it usually goes wrong, and what we would do.

  • “Search finds the ready owner; social finds the future one”

    A person searching for bathroom renovation today is close to deciding. A person watching a kitchen video is perhaps a year away. The two need different budgets and different expectations.

  • “Paid advertisements fail when the landing page is the home page”

    An owner clicking an advertisement for kitchen renovation who lands on a page about everything you do will leave. Each advertisement needs the page that matches its promise.

  • “A budget spread across every channel buys nothing in any”

    A small company running search, Maps, Instagram, Facebook and a video channel at once does each poorly. Pick the channel that already brings site visits and fund it properly.

  • “The sales routine decides what the marketing is worth”

    Leads left unanswered cool before the engineer visits. Marketing that outruns the follow-up only pays for enquiries that go to a rival.

What we do

What we deliver for home renovation companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel plan from your enquiry history

    A review of where site visits and signed jobs came from, and a plan that backs the best sources first.

    Result: The plan names what to run first and why.

  2. Landing pages for each advertisement group

    Pages matched to each paid search topic, such as bathroom or villa renovation, so the promise and the page agree.

    Result: Every advertisement lands on a page about its own job.

  3. Tracking for calls, chats and forms

    Setup that records phone taps, WhatsApp clicks and form submissions against their source.

    Result: Each enquiry carries a known source.

  4. A paid search test for one named job

    A small, bounded test aimed at one job and a few localities you serve, read against site visits.

    Result: You learn whether paid search is worth continuing for that job.

  5. A report on cost per site visit

    A report setting spend against site visits booked and quotes issued, in place of clicks.

    Result: You can see what a visit cost from each channel.

  6. A list of what to stop

    Channels and activities that brought no visits, marked for stopping so the effort moves elsewhere.

    Result: The plan has things taken off it, not only added.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these home renovation companies.

  • Whole-flat renovation contractors for resale and older homes
  • Bathroom and kitchen renovation specialists
  • Turnkey civil, electrical and plumbing renovation firms
  • Villa and independent-house renovation companies
  • Companies working for NRI owners through remote updates
  • Interior contractors who also take structural and civil work
  • Pre-sale and rental-ready renovation teams for landlords
  • Society and apartment-block repair and renovation contractors

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Where should a small renovation firm start?
With the Maps listing and the pages for the jobs you most want, because they reach owners ready to act. Add paid search for those same jobs once tracking shows which enquiries become site visits.
Do we need a large budget?
The budget should follow what you can serve: the site visits your engineers can make while current sites keep running. Spending beyond that fills a queue you cannot handle.
How do we judge a marketing report?
Ask for site visits, quotes and signed jobs by source, not impressions or clicks. If the report cannot link spend to those, it is describing activity rather than business.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.