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Home renovation companies · Social media

Show the flat before, during and after, so an owner can picture the mess ending.

Social media marketing for a renovation company is the practice of showing real jobs on the platforms where owners already scroll, so that your name is familiar when the decision arrives. GullySales works on what gets shown, how each job is filmed and where the viewer is sent next.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A handyman explains a cabinet repair to a homeowner

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For home renovation companies

Where it usually goes wrong, and what we would do.

  • “Before and after is the format; the middle is the proof”

    Everyone posts the finished room. The posts that earn trust show the opened wall, the waterproofing layer and the conduit laid before plaster, because those are the stages at which an owner fears being cheated.

  • “Videos of the process reach owners who are not searching yet”

    An owner with a cracked bathroom may not search for months, but will stop at a clip of old tiles coming off. The reach works as memory: when the decision comes, yours is the name that feels known.

  • “Residents' groups carry the neighbour”

    A post about a finished job in the same building or the same locality is read differently from a post aimed at strangers. Ask the owner what may be shown and what must be hidden before anything goes up.

  • “Showing a client's home needs their agreement first”

    A finished flat can reveal the layout, a nameplate and sometimes the family. Ask permission, hide what identifies, and keep the agreement on record, since an upset client costs more than a missed post.

What we do

What we deliver for home renovation companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A filming checklist for the site supervisor

    A short sheet listing the shots to take at each stage, from the stripped wall to final handover.

    Result: Every job leaves a usable set of photographs and clips.

  2. A consent note for client permission

    A one-paragraph note, signed or confirmed in writing, saying what of the flat may be shown.

    Result: You can show a project without a later dispute.

  3. Post formats for each type of job

    Fixed layouts for bathroom, kitchen and whole-flat posts, so the team is not inventing a format each time.

    Result: A post can be assembled from site material in one sitting.

  4. A route from post to WhatsApp

    Each post ends with a link to message the company on WhatsApp Business, with the job type already typed in.

    Result: A viewer's interest arrives as a message you can answer.

  5. A plan for local group posting

    A list of residents' groups and society pages worth posting in, with each group's own rules read first.

    Result: Posts go where owners near your jobs actually are.

  6. A read of what viewers did next

    A review of which posts brought messages and site visits, not likes.

    Result: You can tell which posts brought real enquiries.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these home renovation companies.

  • Whole-flat renovation contractors for resale and older homes
  • Bathroom and kitchen renovation specialists
  • Turnkey civil, electrical and plumbing renovation firms
  • Villa and independent-house renovation companies
  • Companies working for NRI owners through remote updates
  • Interior contractors who also take structural and civil work
  • Pre-sale and rental-ready renovation teams for landlords
  • Society and apartment-block repair and renovation contractors

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which platform matters most for a renovation company?
Instagram and YouTube suit finished-flat visuals, and Facebook suits residents' groups. Start where your own enquiries say owners come from, and add a second platform only once the first has a steady routine.
Do we need a person inside the company to run it?
Someone must collect the footage from sites, because no outside team can film a wall as it is opened. Posting can be shared, but the supervisor's habit of taking photographs decides what exists to post.
Should we boost posts?
Boost a post that has already brought messages from the right area, and aim it at the localities you serve. Check the platform's current rules on targeting and advertisement content before spending.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.