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Home renovation companies · WhatsApp marketing

Turn the owner's first WhatsApp message into a site visit and a signed quote.

WhatsApp marketing for a renovation company is the use of the app owners already message on, for first enquiries, photographs of the flat, quote discussion and handover updates. GullySales works on the business profile, the replies and the way each conversation is recorded.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A handyman explains a cabinet repair to a homeowner

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For home renovation companies

Where it usually goes wrong, and what we would do.

  • “The owner sends photographs before booking a visit”

    A cracked tile, a damp patch, a floor plan screenshot. A first reply that asks sensible questions about those pictures earns the visit; a reply that quotes a figure loses the job later.

  • “The family group is the real audience”

    An owner forwards your message to a spouse, a parent or a sibling abroad. Write replies that make sense to someone who has not read the earlier thread.

  • “Progress photographs settle the nervous owner”

    An owner who cannot visit the site daily relies on pictures of each stage. Sent with one line on what was done, they stop the question of what is happening before it is asked.

  • “A personal number takes the history with the person”

    When a sales executive uses a personal phone, the thread leaves when they do. A business number with a shared inbox keeps the conversation for whoever takes the next call.

What we do

What we deliver for home renovation companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business profile that fits the trade

    Address, hours, services and a greeting that asks for flat size and locality.

    Result: The first message from an owner starts with the details you need.

  2. Quick replies for first enquiries

    Saved answers for common openings, such as a request for a price or a request for a visit.

    Result: Any team member can reply in the same plain way.

  3. A script asking for the right photographs

    A short message telling the owner which pictures of the flat help the engineer prepare.

    Result: The engineer arrives having seen the problem.

  4. A template for progress updates

    A fixed layout for stage photographs with a line on what was done and what is next.

    Result: The remote owner gets the same clear update each time.

  5. Click-to-chat links across your pages and listing

    Buttons on job pages, the Maps listing and posts that open a chat with the job type typed in.

    Result: A viewer reaches you in one tap.

  6. Conversations logged in the CRM

    A habit and a setup for recording each chat's outcome and next step against the lead.

    Result: A conversation can be picked up by another person.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these home renovation companies.

  • Whole-flat renovation contractors for resale and older homes
  • Bathroom and kitchen renovation specialists
  • Turnkey civil, electrical and plumbing renovation firms
  • Villa and independent-house renovation companies
  • Companies working for NRI owners through remote updates
  • Interior contractors who also take structural and civil work
  • Pre-sale and rental-ready renovation teams for landlords
  • Society and apartment-block repair and renovation contractors

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we message our old enquiries in bulk?
Only owners who have agreed to hear from you, and only as the platform's current rules allow. Broadcasting to bought lists puts the number at risk and irritates owners. Begin with people who have messaged you before.
Is it fine to send quotes on WhatsApp?
Send the quote as a document with the bill of quantities attached, and say the figure holds only for the scope listed. Keep a copy in your CRM, since a chat is a poor place to find a version later.
Who should answer the messages?
A trained person, with the site engineer's input on technical questions. Name that person in the greeting so the owner knows who is on the other end, and keep one number for the company.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.