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AI startups · WhatsApp marketing

Use WhatsApp for sample files, quick answers and pilot check-ins.

WhatsApp marketing for an AI startup means using the app Indian buyers already open daily for sharing samples, answering questions and keeping a pilot moving. GullySales sets up the business account, templates and rules so conversations are recorded and respectful.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of saas and software companies at work in the United States

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for AI startups

Sales and marketing for AI startups, the overview.

Last updated 18 Oct 2026.

For AI startups

Where it usually goes wrong, and what we would do.

  • “Buyers reply faster on WhatsApp than on email”

    A finance or operations lead who ignores a long email will answer a short message with a sample attached. That makes the chat the place where small decisions happen.

  • “Conversations vanish into personal phones”

    When founders and early sellers use personal numbers, the history leaves with them. A business account with shared access keeps context, even if the person talking changes.

  • “Over-messaging costs the relationship”

    A buyer added to a broadcast without asking will mute the number. Messages that relate to a conversation the buyer started keep goodwill and keep the number usable.

What we do

What we deliver for AI startups.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Business account set-up

    A WhatsApp Business profile with name, description and catalogue of use cases, set up for shared use.

    Result: Buyers see a proper business identity when you message them.

  2. Message templates

    Approved-style templates for sample sharing, demo confirmation and pilot check-in, written in plain language.

    Result: Common messages are ready and consistent.

  3. Consent and opt-out rules

    A short rule sheet for when a buyer may be messaged and how they can stop, with a check of the platform's current rules.

    Result: Buyers are contacted only in ways they expect.

  4. Link from enquiry to chat

    A button on use-case pages that opens a chat with the job already filled in.

    Result: A visitor can start a conversation in a tap.

  5. Chat-to-CRM logging

    A routine to copy key chat points into the deal record.

    Result: The deal history holds what was agreed on WhatsApp.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

Who it is for

This is written for these AI startups.

  • Agent and workflow automation startups for operations teams
  • Document processing and data extraction startups
  • Sales, marketing and customer support AI tool makers
  • Vertical AI startups for clinics, schools, legal or finance firms
  • Vernacular speech and language model startups
  • Computer vision startups for inspection, retail and security
  • AI consulting and implementation boutiques
  • Developer tool and model infrastructure startups

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Can we send bulk messages to prospects?
Check the platform's current rules and each recipient's consent before you do. We favour messages tied to a conversation the buyer started, since unrequested broadcasts risk blocks and harm trust.
Should we share sample outputs on WhatsApp?
Share only sample files you own or ones the buyer sent for the test, and avoid sensitive data in chats. Move confidential documents to an agreed secure route instead.
Who should hold the WhatsApp account?
The company, with named people given access. A number tied to one person's phone becomes a risk when that person is away or leaves, and the history is lost.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for AI startups

Everything else we would do for you.

Or start from the overview: sales and marketing for AI startups.

Your next practical step

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