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Mineral export companies · Digital marketing

Put one plan behind the website, portals, search and outreach, so importers see one supplier.

Digital marketing for a mineral exporter is the combined work of the website, search, trade portals, professional profiles and direct outreach, aimed at importers in chosen countries. GullySales sets the plan market by market, and reads the enquiry record with you to see which channel brings real buyers.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Quarry staff examine aggregate samples at a safe observation point

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For mineral export companies

Where it usually goes wrong, and what we would do.

  • “Channels that disagree make you look careless”

    An importer may see your portal listing, your website and a trade directory entry. If the grade, packing or port differs, the buyer wonders which is true. One source sheet, copied to every channel, removes the problem.

  • “One country at a time gives readable results”

    Spreading effort across every market produces replies that cannot be compared. Choose a country, send introductions, track the replies and then decide. The same discipline applies to a new mineral or grade.

  • “Paid placement needs a clear landing page”

    If you pay for visibility on a portal or in search, the buyer should arrive on a page that matches the click, with the specification and a way to ask for a sample. Otherwise you pay for visits that go nowhere.

  • “Rule changes can close a market overnight”

    Policy on duties and permissions for some minerals shifts. A plan with a second market prepared in advance lets outreach continue. Your adviser confirms what is open, and your marketing plan keeps a reserve list ready.

What we do

What we deliver for mineral export companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Market-by-market plan

    A written plan naming each country, mineral and channel, with the first actions and how replies will be read.

    Result: You can state which markets you are working on and why.

  2. Channel audit

    A review of your website, portal listings, profiles and directories for consistency in grade, packing and port.

    Result: Every channel tells the same story.

  3. Source sheet

    One master set of product facts that is copied to every listing and page.

    Result: A change in the yard is corrected everywhere from one place.

  4. Enquiry record by channel

    A tracker showing where each enquiry arrived and what became of it.

    Result: You can see which channel produced a qualified importer.

  5. Reserve market list

    Importers and sheets prepared for a second country for each main mineral.

    Result: Outreach has somewhere to move if one market closes.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these mineral export companies.

  • Barytes, bauxite and iron ore exporters
  • Granite block and slab exporters
  • Mica, quartz and feldspar exporters
  • Industrial mineral and mineral powder exporters
  • Manganese and chromite ore exporters
  • Exporters shipping through merchant exporters or agents
  • Mineral processors who have begun to export
  • Traders who source across states and ship through one port

How it works

How the digital marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Where should we start?
With the product sheets and the enquiry routine, because everything else sends buyers to them. Then add search, portals and outreach one at a time. The audit with you decides the order.
Can you manage paid ads?
We can plan and review them where they suit a mineral exporter, though your enquiries may come mainly from search, portals and direct outreach. Spend is your decision, and we promise no result.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.