Public relations agencies · Website
Build a site that shows your method, your sectors and your own press.
A website for a PR agency is where a founder or communications head decides whether to book a meeting. GullySales plans pages that show how you work, which sectors you know and what you do not promise.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
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Sales and marketing for public relations agencies, the overview.
Last updated 22 Oct 2026.
For public relations agencies
Where it usually goes wrong, and what we would do.
“The site is the first sample of your work”
A buyer judges the clarity of your message from your own pages. A vague homepage predicts a vague pitch. Make the homepage say plainly what you do, for whom and what you do not promise, in plain sentences.
“Sector pages beat a general services list”
A fintech founder wants to see fintech. A page for each area you know shows depth and brings in matching searches. Build a page for each sector you know, with its beats, a relevant case note and a link to book a meeting.
“Proof needs consent”
Case notes and logos need each client's written permission. Show the approach and the angle, and leave out any result you cannot support. Show approved client names and stories only, and let the approach carry the page where permission is absent.
“A method page filters expectations”
Saying plainly that coverage is the editor's decision, and what you do control, ends the guarantee conversation before it starts. State that coverage is an editor's decision and describe what your agency does control.
What we do
What we deliver for public relations agencies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Sector and service pages
Pages for each sector and service, with a relevant case note, the beats you cover and a clear enquiry route.
Result: A visitor finds work like their own.
Method and boundaries page
How you work, who the account lead is, what a retainer covers and what is outside scope.
Result: A buyer understands the offer before calling.
Case notes with consent
Approved stories told through brief, angle and response, with no unsupported figures.
Result: You show reasoning without inventing results.
Principals and team pages
Your senior people, their sectors and the press they have written for, with their agreement.
Result: Buyers meet the people they would work with.
Clear enquiry route
A short form, a phone display and a WhatsApp link on every page, plus a line on how a first meeting runs.
Result: A visitor can start in one step.
Maintenance routine
A short checklist for updating team, sectors and cleared case notes as clearances arrive.
Result: The site stays current without a rebuild.
Speed and phone checks
Images sized for phones and pages tested on a basic connection.
Result: Pages load without losing the visitor.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these public relations agencies.
- Funded startups and scaleups, from seed to late stage
- Hospitals, clinics and diagnostic chains
- Real estate developers launching projects
- D2C and consumer brands entering new cities
- Professional firms such as law, accounting and consulting practices
- Educational institutions and edtech firms
- Listed and unlisted mid-sized corporates
- Founders building a personal profile
How it works
How the website work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm structure and content
We agree the site's pages and content needs before design begins, drawing on website strategy where it exists.
- 2
Design the site
Every page is designed against your brand identity and checked for how it should convert a visitor.
- 3
Build and test
The site is developed and tested across devices and browsers before anything goes live.
- 4
Load real content
Actual copy, images and information about your business replace placeholder content before launch.
- 5
Launch and hand over access
The site goes live with domain, hosting and content management access clearly handed to you.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need a new site?
Should we list client logos?
Can the site mention paid placement?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for public relations agencies
Everything else we would do for you.
Closest to this: search and visibility
Also for public relations agencies
Or start from the overview: sales and marketing for public relations agencies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.