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Scrap recycling companies · Other

Be the yard a factory calls to lift scrap and a mill calls for graded steel.

A plant in an industrial estate has finished a job run and turned out a heap of MS turnings, cut-offs and a few drums of aluminium swarf.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

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In one paragraph

A scrap recycling company buys metal and mixed industrial scrap from factories, workshops, demolition sites and collectors, sorts and processes it, and sells it on to mills, foundries and smelters. Marketing brings the sellers of scrap and the buyers of graded material to you. GullySales builds both enquiry routes and the follow-up that turns a call into a lifted load.

The stores head wants it gone before the next audit, so the call goes to the two yards already known and a third that came up on Google Maps. The yard that quotes a rate per kilo, sends a truck with a weighbridge slip and pays on time is the one the plant keeps.

The other side of the yard is just as personal. A re-rolling mill or a foundry wants clean, graded scrap in lots it can trust, and it remembers who delivered what was written on the invoice. If your grading is loose, a mill buyer moves quietly to another yard, and if factories cannot find you, you hear about fewer lots.

Last updated 18 Oct 2026.

How buyers decide

How scrap recycling companies are chosen.

Sellers of scrap, such as a stores manager, a purchase head or a contractor clearing a site, choose on three things: the rate offered, how fast a vehicle arrives, and whether the payment and GST invoice are clean. They find yards through other factories, through Google Maps and JustDial searches for scrap dealer near them, and through the sealed-bid or e-auction notices some companies publish. Larger sellers ask three yards to quote and lean towards the one that has lifted from their gate before.

Buyers of processed scrap, such as mills, foundries and smelters, choose on grade, consistent quality, delivery to plan and credit terms. They deal with a handful of dependable suppliers and move volume to whoever has been straight about moisture, mixing and weight. A new yard gets a trial lot, and the next order depends on how that lot was graded.

Rates move with the market, so marketing cannot lift them. What your yard controls is being found by sellers, being quick to quote, looking organised at the gate and keeping mill buyers informed about what is coming.

The problem

What usually goes wrong for scrap recycling companies.

What owners tell us on the first call, in their words.

  • “Factories call the yard they already know and never hear of us”

    Plant stores heads clear scrap through two or three people they trust. We have a bigger weighbridge and a faster truck, but nobody told them.

  • “We quote on the phone and the rate is forgotten by evening”

    The rate, the quantity and the pickup date live in a call that nobody wrote down. The seller calls the next yard, and ours never follows up.

  • “Our search listing says scrap dealer and nothing about what we buy”

    Someone searching for aluminium scrap buyers or MS scrap rate near an industrial area finds a map pin with one photo and no list of metals.

  • “Mills ask for grade assurance and we answer from memory”

    A foundry buyer wants to know the make-up of a lot before it ships. Without a sheet of grades and lots, every conversation starts from nothing.

  • “Payment disputes turn good sellers into one-time sellers”

    A short weight slip or a delayed payment is remembered. Sellers do not tell us why they stopped calling.

  • “Auction and tender notices pass us by”

    Large companies post scrap lots as sealed bids or e-auctions, and by the time we notice, the date has closed.

What we do

What we do for scrap recycling companies.

Everything included for scrap recycling companies.

  1. A page for each metal and each seller type

    Separate pages for MS scrap, aluminium, copper and brass, cable scrap and factory clearance, each with the lot sizes you lift, the areas you cover and what documents you hand over.

  2. Google Business Profile and JustDial set right

    Profiles that list every metal you buy, real photographs of the yard and weighbridge, opening hours and a WhatsApp number that someone answers.

  3. A rate and pickup record

    A simple sheet that logs every rate quoted, the quantity promised, who spoke to whom and the pickup date, with a prompt to follow up on unconfirmed quotes.

  4. Grade and lot sheets for mill buyers

    One-page sheets that describe each lot you sell, with its metal type, make-up, quantity and delivery plan, for purchase heads at mills and foundries.

  5. Factory outreach list

    A researched list of manufacturers in your industrial belts with the name of the stores or purchase contact, built from public listings and your own lifting history.

  6. Tender and auction response file

    A standing set of company documents, GST details, weighbridge and vehicle information, ready to attach when a sealed bid or e-auction notice appears.

  7. A rate sheet for regular sellers

    One page listing each metal you buy, the rate on the day it is sent, the weighbridge you use and the payment day, for stores heads who have lifted with you before.

How the result is measured

  • Enquiries by source and by metal
  • Rate quotes sent against loads lifted
  • Repeat sellers against first-time sellers
  • Mill and foundry buyers added
  • Unanswered calls and WhatsApp messages
  • Bids submitted against bid notices seen

Recorded as a baseline before work starts, so every later report has an honest comparison.

Worth a page and a campaign of their own

Factory and workshop scrap contracts · Buying rate sheets sent to regular sellers · Weighbridge and payment records that sellers trust · Graded lots for mills and foundries · Aluminium, copper and brass recovery · Tender and auction bid tracking · Demolition and site clearance work · Auto and vehicle scrap · Repeat pickup schedules for factories

Priority campaigns

Campaigns for what scrap recycling companies most want to sell.

Each one planned around when your buyers decide, and measured against the baseline.

  • Industrial estate scrap clearance campaign

    Search ads and a WhatsApp message to purchase and stores contacts in nearby estates, offering a pickup visit and a written rate for turnings, offcuts and rejects.

  • Aluminium and copper buyers' campaign

    A page and search ads for sellers of non-ferrous scrap, with the metals, minimum lots and payment method written out.

  • Mill and foundry supply campaign

    Direct outreach to purchase heads at re-rolling mills, foundries and melters, with a grade sheet and a trial lot offer.

  • Demolition and shutdown campaign

    A short pack for contractors and property owners who are clearing buildings or closed plants, explaining what you lift and how weighing and payment work.

  • Seller reactivation after a quiet spell

    A call and WhatsApp round to sellers who lifted once and went silent, with the current rates and a pickup slot.

Beyond search

Where we reach buyers of scrap recycling companies, beyond Google.

Search matters, but it is rarely the only way this industry's buyers find a supplier.

  • Stores and purchase heads in factories

    In a plant, the stores head holds the scrap but a purchase head or the owner signs off its sale. The list names both, with a note on what you buy and how you pay.

  • Mills, foundries and melters

    Purchase teams at re-rolling mills and foundries buy against a grade. Each gets a lot sheet and a first-lot offer, not a rate card.

  • Contractors and demolition firms

    A contractor clearing a closed plant or an old building holds tonnes of structural steel and has a site to empty. One of them can bring several sites in a year.

  • Workshops, fabricators and auto garages

    A fabricator's offcuts, a garage's old batteries and radiators: small units keep a corner for scrap and sell to whoever walks in with a clear rate.

  • Companies that sell scrap by bid

    Sealed-bid and e-auction notices go up on a company's own portal or purchase page. A ready documents file and a person assigned to watch those pages decide whether you bid in time.

Who it is for

This is written for these scrap recycling companies.

  • Ferrous scrap yards supplying re-rolling mills and induction furnaces
  • Non-ferrous metal recyclers handling copper, brass, aluminium and zinc
  • Factory scrap contractors who clear offcuts, turnings and rejects from industrial estates
  • Demolition and dismantling contractors selling structural steel
  • Auto scrap and end-of-life vehicle dismantlers
  • Cable and wire stripping and copper recovery units
  • Aluminium and brass melters who convert scrap into ingots
  • Organised kabadiwala networks collecting household and shop scrap for onward sale

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

How the work runs for scrap recycling companies

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Write down your metals, vehicles and mill buyers

    The metals you buy, the vehicles you run, the weighbridge, your regular sellers and your mill buyers are written down with you before any page is drafted.

  2. 2

    Audit the enquiry trail

    Where sellers and buyers come from today, how a quote is recorded and how many lifts follow an enquiry are noted as a starting point.

  3. 3

    Set up listings and pages

    Profiles and metal-wise pages go live, with a call or WhatsApp number that is answered and a record behind it.

  4. 4

    Reach sellers and mills

    Factories, contractors and mill buyers are approached, and search ads cover the scrap rate and scrap buyer searches.

  5. 5

    Trace each lift to its source

    Every load is tied back to the call, search, tender or contact that brought the seller, and the sources that bring a second lift get the effort.

Where this fits

Three pieces of sales work, in this order.

GullySales builds every engagement from three pieces of sales work. This page is not one of them, but the same three steps apply to the business behind it.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions scrap recycling companies ask before they call.

Not here? More answers, or ask on WhatsApp.

Can marketing really help a scrap business, where price decides everything?
It cannot move the market rate. It can put you in front of sellers who do not yet have your number, and it makes sure each quote gets a second call. A lift slips away when that call is never made.
Do you advertise our buying rates?
Only if you want that. Rates change with the market, so the page can list what you buy and ask people to call or message for the current rate. We keep a rate-sheet routine for regular sellers instead.
We deal in mixed scrap and a lot of kabadiwala supply. Is this for us?
It is, if you sell on to a mill, a melter or a bigger yard. The work then is a clear list of what you collect, a way for collectors to reach you, and lot sheets for your buyers.
Do you handle licences and approvals for scrap handling?
Licences stay with you. Rules for storage, vehicles and hazardous items differ by state and by material, and they change. Check with your own adviser or the local authority. We write about your services without making claims about approvals you do not hold.
How is this different from listing on IndiaMART?
IndiaMART is one channel. If a factory you want clears scrap through a known contact, direct outreach reaches it better, so we use IndiaMART alongside local search, outreach and a record of every enquiry.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile are the quickest to show, because the enquiries already exist. Ads can follow soon after follow-up is in place. SEO and content take longer. How long each takes depends on your business, and we tell you which applies to you after we have spoken. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
To start, last month's enquiries in any format and time with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Part of Other. See the other industries in the sector.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

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