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Mineral processing companies · WhatsApp marketing

Send the certificate and the lot photograph on the chat where the buyer already asks.

WhatsApp marketing for a mineral processing company means using the chat a purchase head already uses for enquiries to send grade sheets, certificates and dispatch notes. GullySales sets up the business account, the saved replies and the record-keeping, and keeps messages to buyers who have agreed to hear from you.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Quarry staff examine aggregate samples at a safe observation point

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for mineral processing companies

Sales and marketing for mineral processing companies, the overview.

Last updated 18 Oct 2026.

For mineral processing companies

Where it usually goes wrong, and what we would do.

  • “The purchase head asks on WhatsApp first”

    A buyer sends a specification, a photograph of a bag or a question about a lot on WhatsApp. If the reply sits on one salesperson's personal phone, the next person to call knows nothing about it.

  • “A certificate as a picture is easily lost”

    Sent in a chat, a certificate scrolls away among other messages. Naming each file by lot and grade, and saving the thread against the buyer, makes the certificate findable when the lab asks again.

  • “Broadcast to a bought list invites a block”

    Sending offers to numbers collected from a directory annoys the buyer and risks the account. Message people who have enquired, asked for a sample or agreed to updates, and check the platform's current rules.

  • “Dispatch updates answer questions before they come”

    A photograph of the loaded vehicle, the lot mark on the bag and the transporter's number sent on dispatch settles the call the buyer would otherwise make to ask.

What we do

What we deliver for mineral processing companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business account set-up

    A WhatsApp Business profile with the plant name, address, minerals made and a clear greeting.

    Result: A buyer reaching the number sees a business, not a personal profile.

  2. Saved replies for common questions

    Ready answers for grade lists, sample requests, packing sizes and certificate requests.

    Result: The desk replies in the same wording, with the same figures.

  3. A chat-to-CRM routine

    A rule that each enquiry on chat is entered in the buyer record with the grade and the owner.

    Result: A conversation is not lost when a salesperson is away.

  4. A consent note for updates

    A simple way to ask a buyer whether they want dispatch and grade updates on WhatsApp, and a record of the answer.

    Result: Only buyers who agreed receive updates.

  5. Lot and certificate sharing format

    A standard message layout with grade, lot reference, packing and attached certificate.

    Result: Every buyer receives lot details in the same order.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

What to capture or send

Messages worth sending a purchase head on WhatsApp, and what to keep.

Certificate as a PDF with the lot number
Send the file, not a photograph of paper, with the batch in the message. Save it to the buyer's record.
Photo of the lot before dispatch
Bags labelled with grade and lot number, taken the day of loading. It answers where the material is without a call.
Vehicle number and expected arrival
Sent when the truck leaves, so the buyer's gate and store are ready. Saves a call to the driver.
Sample dispatched with the courier reference
A short note with the reference and the test requested. Gives the chemist a next step.
Request for the buyer's test reading
A single question once the sample has arrived. Keep the answer in the record, not only in the chat.

Who it is for

This is written for these mineral processing companies.

  • Quartz and silica processors
  • Feldspar and ceramic mineral grinders
  • Talc and soapstone processors
  • Barytes and calcite processors
  • Clay and kaolin processors
  • Bauxite, mica and other mineral units
  • Pulverisers and micronising units
  • Washing and beneficiation plants

Not for

It is not the right fit if.

  • Buyers have not given their number for messages, and you would be writing to a list bought or copied from a directory
  • The desk uses personal numbers and will not share the history, so replies would depend on one person's phone
  • You plan to automate replies before anyone can answer a technical question from a chemist

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read the chats you already have

    We read how customers write to you, which questions repeat and where a chat goes quiet. The repeated questions decide what gets automated first.

  2. 2

    Sort the list and the permission

    Contacts who asked to hear from you are separated from numbers that only sit in a phone book. We agree the wording new contacts will see before they say yes.

  3. 3

    Choose the app or the API

    One phone and a small team can stay on the ordinary app. Several people on one number, templates or a CRM link need the API through a provider, which is its own piece of setup work.

  4. 4

    Write the replies and the plan

    The greeting, away message, saved replies and handover rule are written in your words and approved by you. The message plan and its templates follow.

  5. 5

    Connect the record and test

    Each link carries its source line and each chat lands in the CRM. We test on real phones, including a customer who asks for a person.

  6. 6

    Read the unanswered questions

    A question the first reply could not answer becomes a new saved reply or a fixed handover. Stop requests are watched too, with the number's quality rating where the API is used, since both show a message plan that has gone too far.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Can we send offers to all our contacts?
Only to people who have asked to hear from you. Check the platform's current rules and any law that applies to your messages with your own adviser, and keep a record of agreement.
Should the number be personal or a business account?
A business account, held in the company's name. A personal phone leaves with the person, taking the buyer history along.
Is automation useful here?
A greeting and a few saved replies save time. Technical questions about a specification are best answered by a person who has checked with the lab, so keep automation light.
What should never be sent on the chat?
Final prices and contract terms belong in a quote or order form. Chat is for sheets, photos and updates. A price in a chat is hard to find later, and a misread number between two parties becomes a dispute over a tonne of powder.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for mineral processing companies

Everything else we would do for you.

Or start from the overview: sales and marketing for mineral processing companies.

Your next practical step

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