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Business compliance consultants · Digital marketing

Join up search, referrers and replies so the right owner reaches you.

Digital marketing for a compliance consultant is the whole route from an owner's search or a referrer's note to a signed engagement. GullySales works on the parts in order, starting with the ones that match how your clients already arrive.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of chartered accountants and accounting firms at work in India

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For business compliance consultants

Where it usually goes wrong, and what we would do.

  • “Your clients arrive from three directions”

    Some come on a CA's recommendation, some from an association talk and some from Google after a notice. A plan that treats them as one channel funds the wrong thing. Your partners can then say the same thing on every call.

  • “Paid ads suit the urgent search”

    An owner searching for what to do about a notice is ready to call. A small, careful ad on those words can pay its way, while ads for general compliance services attract browsers. Check the platform's current rules on professional services.

  • “The website has to close what the ad opens”

    A visitor who lands on a page with no state, no trade and no way to call leaves. The page must carry the same words as the search and a plain next step. Start with the trades where your files are strongest.

  • “Measure the enquiry, not the visit”

    A visit means little in a practice that takes a few engagements at a time. Track who called, what they held and which engagement followed, then decide where your effort goes. Record the answer in the enquiry sheet.

What we do

What we deliver for business compliance consultants.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel plan from your client list

    A one-page plan that sets search, referrers, associations and paid ads against the way your clients actually arrived.

    Result: You can say why each channel is on the list.

  2. Search and local pages built

    The trade, state and licence pages and a complete Maps listing, working together.

    Result: A searching owner finds a consistent firm.

  3. Small paid campaigns on urgent searches

    A limited ad set for notice and inspection searches with its own landing page, subject to the platform's rules.

    Result: Spend is tied to a clear enquiry.

  4. Referrer outreach pack

    A note for CAs, lawyers, banks and associations with what you take on and how to refer.

    Result: A referrer can pass on your name in one message.

  5. Enquiry tracking

    A sheet linking each enquiry to its source, trade, state and outcome.

    Result: You can see what brought engagements, not just calls.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these business compliance consultants.

  • Small factories and workshops with a first factory licence
  • Hotels, restaurants and cloud kitchens with several licences
  • Retail chains and showrooms across several states
  • Schools and training institutes with staff and building rules
  • Hospitals and clinics with consents and biomedical waste authorisations
  • Warehouses and logistics operators
  • Contractors who supply labour and need licences and registers
  • Startups and offices crossing a headcount threshold

How it works

How the digital marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Where should a small practice start?
With the channels already sending clients, which are referrers and a few searches. Set up your listing and trade pages, then add ads for urgent searches if the enquiry record supports it.
Is digital marketing allowed for professionals like us?
It depends on your profession and state. Advertising rules differ by profession and state, so check with your own council or adviser before a page goes live. Avoid outcome claims and comparisons with other firms.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.