Sales consultants · Social media
Post from real selling situations so sales heads recognise their own review meeting.
Social media marketing for a sales consultant is mostly LinkedIn: short accounts of selling problems that a sales head or owner reads and recognises. GullySales works on the profile, the post bank and the way replies are turned into conversations.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For sales consultants
Where it usually goes wrong, and what we would do.
“Likes from other consultants are not buyers”
A post about sales mindset collects praise from peers and trainers. A post about a distributor review gone wrong is read by the sales head who has just held one. Count the second kind of reader, not the number of reactions.
“Confidentiality needs a method, not silence”
Stories can be told by changing the product, the city and the figures, and by asking the client first. A written rule on what may be shown lets you post real situations without a worry each time.
“The profile is the landing page”
A sales head who likes a post opens your profile next. If the headline says sales trainer and speaker, you are placed in the wrong box. A profile that states the problems you work on, and one first offer, converts the visit.
“Comments on other people's posts reach buyers”
A managing director posting about a missed quarter is reading replies that day. A specific, useful comment from you places your name in front of that reader at the right moment.
What we do
What we deliver for sales consultants.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile rewrite
The headline, the about section and the featured items rewritten around the triggers and the pipeline review.
Result: The profile states the problem you solve and the first piece of work in the opening lines.
A post bank from approved situations
A set of short posts, each drawn from one real situation, with names and figures removed or approved.
Result: Each post carries a written approval note for the situation it describes.
A list of accounts to follow and answer
Sales heads, managing directors and advisers whose posts signal a trigger.
Result: You know whose posts to answer and what a useful answer looks like.
A reply-to-conversation routine
A short guide for turning a comment or message into a call, without a pitch in the first reply.
Result: Each conversation is logged against the post that began it.
Roundtable invitations
Short invitations for the small meeting of sales leaders, posted and sent one to one.
Result: Invitations name the topic and the kind of company, so the right people reply.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these sales consultants.
- Sales process and pipeline consultants for B2B companies
- Field sales and distribution consultants for FMCG and consumer durables
- Consultants for dealer and channel partner sales
- Sales team structure and incentive design advisers
- Sales coaches working with managers and top performers
- Consultants for technology and software sales teams
- Export and institutional sales advisers
- Former sales heads who now consult for a few clients at a time
How it works
How the social media work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which platform matters most for us?
Do we need a company page as well as a personal profile?
How do we know posts are working?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for sales consultants
Everything else we would do for you.
Closest to this: content and social
Also for sales consultants
Or start from the overview: sales and marketing for sales consultants.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.