Business consultants · Social media
Post under your own name, where owners and referrers are reading.
Social media for a consulting practice means LinkedIn, posted by the partner rather than by a company page, because an owner follows a person whose thinking they want to test. GullySales plans the posts from questions owners ask in real meetings and keeps them going through the delivery months.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 5 Oct 2026.
For business consultants
Where it usually goes wrong, and what we would do.
“A company page nobody follows is worse than none”
A firm page with forty followers and a festival graphic tells an owner the practice is quiet. The partner's own profile already reaches the CAs and bankers who know them.
“The reader who matters never comments”
A promoter reads your posts for months, says nothing, then quotes one of them in a first meeting. Judging LinkedIn on likes hides the person the posting is for.
“Confidentiality limits what you post, and that is workable”
Last week's diagnostic numbers cannot go on a public feed. The pattern behind them can, such as what three family businesses got wrong about who signs what.
What we do
What we deliver for business consultants.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Posting done from the partner's own profile
The personal LinkedIn profile written properly, with the company page kept only for the things a page is needed for.
Result: Your posts reach the CAs and bankers who already know your name.
Post topics taken from real meeting questions
The questions owners ask on scoping calls, collected after each one and written up at the level of the industry rather than the client.
Result: You are never staring at an empty box on a Sunday evening.
A pace you can hold through a delivery month
A posting rhythm set at what is possible when you are on a client site, with a few drafts banked before the engagement starts.
Result: There is no three-month silence after a busy January.
A confidentiality rule for what may be posted
What can go out and what stays, checked against your engagement letters, so the pattern can be written about while the client stays invisible.
Result: You can publish without a call from a nervous promoter.
The association WhatsApp groups your buyers already use
Which industry and chamber groups are worth being in, what is worth sending there, and what marks you out as somebody selling.
Result: You reach owners in the place they actually talk to each other.
Profile views and first meetings counted, not likes
Who viewed the profile, what they do and how many meetings followed, reported, since the reader who matters never comments.
Result: You can tell whether the quiet readers are buyers.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Platform for this buyer
Where an owner or promoter looks at a consultant, and what to post in each place.
- LinkedIn, from the partner's own profile
- Write a pattern seen across engagements at the level of the industry, never the client. The reader who matters is a promoter who rarely comments. The action wanted is a connection request or a call about the same problem.
- WhatsApp groups of chambers and associations
- Join the groups you are invited to, read the rules, and share a one-page checklist when a member raises the problem. Do not post offers. The action is a reply asking for a conversation.
- LinkedIn document posts
- Turn the questions you ask on a scoping call into a short checklist a promoter can use alone. The action is to message you with their answers, which starts a first meeting on their terms.
- YouTube, for the talk you gave
- Record the talk you give at an association or a bankers' meet, and keep one clean copy to send to prospects. It shows how you explain a problem to owners. The action is to forward it.
- What not to post
- A client's name or numbers, anything your engagement letter marks confidential, a promoter's family dispute, or a claim such as doubled profit. State what you did, not what the client earned.
Who it is for
This is written for these business consultants.
- Independent management consultants
- Boutique strategy and operations consulting firms
- Family business and succession consultants
- Business growth and turnaround consultants for SMEs
- Lean, Six Sigma and process improvement consultants
- ISO, ZED and quality certification consultants
- Startup, fundraising and business plan advisers
- HR and organisation design consultants
- Export, import and market entry advisers
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the social media work runs
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How often should the partner post on LinkedIn?
Is Instagram worth anything for a consulting practice?
Can our associates post from their own profiles?
Should a checklist be behind a form or open for anyone?
How can we market our work if every client is confidential?
Should a consultant specialise or stay general?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
From the blog
Further reading for business consultants.
8 min read · 21 Sept 2026How to advertise to small business ownersThere is no committee and no budget line. One person decides, after the shutter comes down, and has been sold a website and an SEO package before.
7 min read · 21 Sept 2026How to advertise to foundersA founder decides and pays in the same conversation, and will never fill in your form. Advertise to be found and checked in the week something in the business breaks.
7 min read · 21 Sept 2026How to advertise to CXOs when they never fill in a formA CXO sanctions, they do not evaluate. Advertising reaches the person two levels below who builds the shortlist, and makes your name safe to say in the room.
More for business consultants
Everything else we would do for you.
Closest to this: content and social
Also for business consultants
Or start from the overview: sales and marketing for business consultants.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.