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Commercial property brokers · Digital marketing

Put search, LinkedIn and your own list to work on the requirements you want.

Digital marketing for a commercial broker is the combined use of search, paid ads, LinkedIn, email and your website to bring in requirements and mandates. GullySales works on choosing the few channels that suit a small brokerage and measuring them by leases.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of property management companies at work in the United States

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Also for commercial property brokers

Sales and marketing for commercial property brokers, the overview.

Last updated 18 Oct 2026.

For commercial property brokers

Where it usually goes wrong, and what we would do.

  • “Paid search catches the active requirement”

    A company searching for warehouse space to lease is already looking. Ads on those exact phrases, sent to a matching page, reach that person at the point of need.

  • “Broad awareness wastes a small budget”

    Reaching everyone in a city pays for people who will never lease space. Narrow audiences by role, company type and market so spend follows likely requirements.

  • “Email keeps owners and investors informed”

    A short note on available stock or a market change reaches people who do not search daily. A list built from past clients and agreed contacts is worth more than a bought one.

  • “Enquiries are not leases”

    A channel that brings a high count of enquiries and no signed deal looks good in a report and does nothing for the business. Track each requirement to its outcome before judging a channel.

What we do

What we deliver for commercial property brokers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel plan for your market

    Two or three channels chosen for your space types and clients, with the reason for each.

    Result: You know where the effort goes and why.

  2. Search ads on space-type phrases

    Ads for the phrases occupiers use, each linked to its matching page.

    Result: A search for a space type reaches a matching page.

  3. LinkedIn outreach lists

    Role-based lists of facilities, operations and finance heads at companies in your market, with messages for each.

    Result: Outreach goes to the people who write a requirement.

  4. An email routine to agreed contacts

    A short note to owners, occupiers and investors who agreed to hear from you.

    Result: Your list hears from you with something useful.

  5. A report from enquiry to lease

    Each channel's requirements, tours and leases in one view.

    Result: Channels are compared by signed leases.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full integrated marketing campaigns page

Who it is for

This is written for these commercial property brokers.

  • Office space brokers in IT parks and central business districts
  • Retail and high-street shop brokers for brands and franchise owners
  • Warehouse and industrial shed brokers near logistics corridors
  • Coworking and managed office space brokers
  • Tenant representation firms acting only for the occupier
  • Brokers for pre-leased shop and office investment sales
  • Showroom brokers for car, furniture and electronics dealers
  • Boutique brokers working a single micro-market

How it works

How the digital marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
What budget do I need?
That depends on your market and the size of your fee. Start with one channel, measure the leases it produces and add another only when the first earns its place.
Do ads for pre-leased property work?
They can reach investors, but keep return claims out. Advertising rules differ by profession and state, so check your own council or adviser before publishing.
Do I need a full-time marketer?
A small brokerage rarely does. A clear plan, a few well-built pages and a routine someone owns cover the early stage.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for commercial property brokers

Everything else we would do for you.

Closest to this: strategy and research

Also for commercial property brokers

Or start from the overview: sales and marketing for commercial property brokers.

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