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Mobile app development companies · Digital marketing

Decide which channels bring app briefs and put your effort there.

Digital marketing for an app studio is the combined work of search, content, directories, social posts, messaging and follow-up that brings buyers to a scoping call. GullySales starts with the channels where your past clients actually came from and builds the plan around them.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of software development companies at work in India

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For mobile app development companies

Where it usually goes wrong, and what we would do.

  • “Every channel claims to be the answer”

    A consultant recommends ads, an agency recommends LinkedIn and a friend swears by directories. Without a record of where signed clients came from, the studio spends on whichever voice is loudest.

  • “A studio sells to people who buy once”

    An app build is rarely repeated by the same client for several years. That makes referrals, reviews and maintenance contracts more valuable than chasing one-off traffic, and the plan should reflect it.

  • “Paid ads attract the wrong brief”

    Ads for app development bring in students, freelancers comparing prices and people with no budget. Spend works only when a tight page and a qualifying question sit behind it.

  • “The pieces work alone and not together”

    A good case page, a quiet profile, a slow WhatsApp reply and a missing follow-up each waste what the others earn. The plan has to treat the path from search to signed contract as one line.

What we do

What we deliver for mobile app development companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel review based on signed clients

    A table of every client from the past year, showing how they found you and what they signed.

    Result: A written view of which channels produced signed work, not just enquiries.

  2. A simple plan with a few channels

    Two or three channels chosen from the review, each with an owner, a purpose and a way of counting briefs.

    Result: The plan fits one page, with an owner against each channel.

  3. A path from search to scoping call

    Pages, forms, WhatsApp openers and follow-ups joined into one route, with each step checked for drop-off.

    Result: You can trace one enquiry from first visit to a booked call.

  4. A test budget for paid channels

    A small, defined spend on one kind of app, judged by scoping calls and not by clicks.

    Result: Each paid test ends with a recorded result.

  5. A record of what the team did

    A running list of changes to pages, profiles and messages, dated, so effects can be traced.

    Result: You can see which change came before which pattern.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these mobile app development companies.

  • First-time founders building a consumer app with a small seed budget
  • Restaurants, salons and retail chains wanting their own ordering or loyalty app
  • Clinics and diagnostic chains wanting a booking and report-delivery app
  • Schools and coaching institutes wanting a parent and student app
  • Logistics and field-service companies needing an app for drivers and technicians
  • Startups needing an MVP before a funding conversation
  • Companies replacing an app a previous vendor abandoned
  • Overseas clients outsourcing app builds to an Indian studio

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

What should we do first?
Fix the proof and the first reply. A case page with a store link and a WhatsApp opener that asks about users cost little and improve every channel after them.
Do we need an agency to run this?
Not necessarily. A studio can run its own plan if someone owns it. GullySales can build the plan, the pages and the tracking and hand them back to your team.
How do we judge whether marketing is working?
By briefs that reach a scoping call and proposals signed, tied to their source. Visits and followers show activity, but only a signed proposal pays for the work.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.