Website design and development companies · Email marketing
Reach the past client before their site turns four.
Email marketing for a web company is the note that reaches a past client before their site is old, and the one that keeps an agency thinking of you for the next build. GullySales builds the list from your project records and times each send to a renewal.
What email marketing means
Email marketing is sending planned messages to a list of past and prospective customers who have agreed to hear from you. It suits offers, updates and staying in touch with someone who is not ready to buy yet. GullySales writes and schedules these emails and tracks who opens, clicks and enquires.
Also for website design and development companies
- SEO for website design and development companies
- PPC ads for website design and development companies
- Lead generation for website design and development companies
- Digital marketing for website design and development companies
- Reputation management for website design and development companies
- Local SEO for website design and development companies
- Branding for website design and development companies
- Social media marketing for website design and development companies
Sales and marketing for website design and development companies, the overview.
For website design and development companies
Where it usually goes wrong, and what we would do.
“Your best list is the invoice book”
Every business you have built for knows your work already, and every one of those sites ages by the month.
“Renewal dates decide the send”
A hosting renewal is the one week in the year an owner thinks about their website, so that is when the mail lands.
“Agencies want a reminder, not a newsletter”
A note carrying the two builds you just finished keeps you on an agency's list for the next one.
What we do
What we deliver for website design and development companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A list built from your project records
Every client you have built for, with the platform, the launch year, the renewal month and who signed off, cleaned of people who have moved on.
Result: A send reaches owners rather than dead addresses.
A renewal note per client
A short mail before each hosting or domain renewal, setting out what is due, what it covers and the one thing you would improve this year.
Result: Renewals stop being an awkward invoice out of nowhere.
A platform update warning
A note to clients running a version going out of support, explaining the risk in plain words and what the update would cost.
Result: Security work is sold before a site is broken into.
A three-year note offering a refresh
A mail to every client whose site turns three, with a screenshot of how it now looks on a current phone and a price band for the work.
Result: The redesign comes to you rather than to a stranger.
A quarterly note to agency partners
Two recent builds, your current turnaround and the capacity you have free, sent to the agencies and consultants who pass work to you.
Result: You are remembered on the day their client asks.
A line when a client's competitor launches
A one-paragraph mail to an owner when a business in their trade puts up a new site, naming what it does that theirs does not.
Result: The redesign conversation starts before they notice on their own.
How the result is measured
- Open rate
- Click rate
- Enquiries from email
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these website design and development companies.
- Small web design studios for local businesses
- WordPress and WooCommerce developers
- Shopify and e-commerce website builders
- Custom web application developers
- UI and UX design firms
- Web companies focused on one industry, such as healthcare or real estate
- Hosting and website maintenance providers
- Freelance web developers building a team
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for website design and development companies
- 1
Assess
In a free audit we look at where your projects come from, your average project value, how often scope grew, and how many clients stayed on after launch.
- 2
Choose the focus
A decision on which site types and industries to lead with, written into your website and proposals.
- 3
Fix the scoping
A scoping call, a tiered proposal, a content plan and a change request note used on every project.
- 4
Fill the pipeline
Case pages, partner referrals and campaigns aimed at the site types you chose.
- 5
Keep the client
Maintenance, hosting and upgrade offers so each site stays your account.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Sentence Labs
- Situation
- Almost nothing of Sentence Labs was online, so a technically credible company was more or less invisible to the buyers who needed it.
- What we did
- Research first
- The website rebuilt
- Search work across the board
- Google Business Profile
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why a studio brings us in for its own pipeline.
Marketing and sales, as one job
We work the part after the enquiry as well: the reply, the follow-up, the proposal and the CRM your own pipeline runs on.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
What do we send that actually gets opened?
How often should we mail past clients?
How do we compete with cheap template websites?
Who should own the domain and hosting?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for website design and development companies
Everything else we would do for you.
- SEO for website design and development companies
- PPC ads for website design and development companies
- Lead generation for website design and development companies
- Digital marketing for website design and development companies
- Reputation management for website design and development companies
- Local SEO for website design and development companies
- Branding for website design and development companies
- Social media marketing for website design and development companies
- Content marketing for website design and development companies
Or start from the overview: sales and marketing for website design and development companies.