Instagram and Facebook page management · Marketing
A buyer asks the price at ten at night and nobody opens the inbox until Monday.
Social media marketing is the page for the plan: what a month of content is for, and which platforms are worth the effort. Meta advertising is the page for paid reach. This one is the running of the two accounts day by day, and most of that work is answering people.
In one paragraph
Instagram and Facebook page management is the day-to-day running of your two pages: what gets posted, and who answers the comments and direct messages that follow. GullySales posts to an agreed schedule and answers the inbox inside agreed hours, so the message that arrives after closing time is not still unread on Monday.
Businesses fail on the second half. The post goes up, a stranger asks for the price in a direct message, and the inbox sits unopened for four days. A page with a week of unanswered messages costs you more than having no page, because the buyer read the silence as your answer.
So both halves are run by the same person. Posts go out on the agreed days, and comments and messages are answered inside agreed hours. Anything that reads like a buyer is written down with a name and a number, then handed to whoever does your follow-up.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“The page is posted on and never answered”
Comments asking what something costs sit under a post for a week. The next visitor reads those unanswered comments before deciding whether to bother asking.
“Enquiries arrive as messages and never reach the follow-up list”
Somebody asks for a quote at night, gets a reply the next afternoon, and the conversation ends there. It was never counted as an enquiry, so nobody chased it.
“Every message gets the same three words back”
A patient asks whether the doctor sits on Sunday and is told to send a direct message for details, which is exactly what she just did.
“The page went quiet when the person running it left”
The last post is months old. The profile still carries the old timings and a number that now reaches a disconnected line.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
A posting schedule you can keep
An agreed number of posts and stories a week, planned a month ahead, with the photographs or the screen recordings arranged before the week starts.
One named person on the inbox
Direct messages, comment replies and message requests handled by the same person inside agreed hours, Monday to Saturday.
Answers written for your business
A short set of replies for what you are actually asked: price, timings, location, delivery, parking, whether a Sunday appointment is possible. Agreed with you, so nobody is inventing an answer at eleven at night.
An out-of-hours reply that says something
An automatic message naming the hours a person answers and giving the WhatsApp number, instead of thanking the sender for reaching out.
Enquiries pulled out of the inbox
Anything that reads like a buyer is logged with a name, a number and what was asked, then passed to your sales side the same day.
Profile details kept true
Timings, address, the pinned post, the action button and the link, checked every month against what the business is actually doing now.
What to do with a nasty comment
Decided in advance: what gets answered in public, what moves to a private message, what gets hidden, and what you are told about before anyone replies.
What people asked most, every month
The questions that came up again and again, which tells you what is missing from the website, the price board or the signage.
How the result is measured
- Enquiries traced to Instagram and Facebook messages
- Time taken to answer a direct message
- Unanswered comments and messages left at month end
- Posts published against the plan
- Questions asked most, by subject
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Clinics, showrooms and restaurants where the first question now arrives as a message rather than a phone call
- An owner who posted enthusiastically for six weeks and has not posted since
- Businesses whose page is run by whoever on the team has a free hour that day
- Shops paying for advertising while the page those advertisements point at has not been touched since Diwali
- Teams where three people can see the messages and none of them has been told to answer
Not for
It is not the right fit if.
- A manufacturer selling to four purchase managers, who is better off ringing them than posting for strangers
- Owners who want the posting and will not let anybody answer the inbox, since the answering is half the job
- Anyone who cannot give a straight reply about price, because the conversation stops at the first real question
How it works
From your first message to the first report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
06 · At the end of the term
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Read the last three months
We go back through what was posted, what people asked and how long each answer took. That is the honest starting point instead of a guess.
- 2
Agree who answers what
Which questions we answer directly, which go to a named person on your side, and what may never be said about a discount without you.
- 3
Build the month
Posts, stories and the shoot list planned around what you want to sell that month, not around what is easy to photograph.
- 4
Run the page every working day
Posting on the agreed days and clearing the inbox and comments daily, with anything urgent forwarded to you rather than held.
- 5
Report on enquiries, not likes
Every month: what went out, how many people asked something, how many of those became enquiries, and what they were asking about.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with the free audit.
Option 1
The audit on its own
A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
What happens to an enquiry that arrives as a DM at 10pm?
Who actually answers the messages, you or us?
Should we run advertisements instead?
Do we have to post every day?
How is this priced?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Instagram and Facebook page management, written for your industry.
Related services