Motion graphics and animated ads · Marketing
Show how it works in thirty seconds of movement, without a camera or a crew.
Some things cannot be filmed. A software workflow, a billing process, the inside of a machine or a three-step service all happen out of sight. Animation draws what a camera cannot reach, and it keeps a message consistent across every place it is shown.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
Motion graphics and animated ads are short animated pieces made from type, shapes, illustration and product images, used as explainers, social posts and paid ads. GullySales plans the message and the placement first, then scripts and storyboards the piece. Scope and fee are agreed in writing after the requirements brief.
Animated ads sit in the same place as any other creative: a Meta or YouTube placement, a website section, a WhatsApp forward or a sales presentation. We decide where the piece will run before anything is drawn, because the shape, length and caption style for a phone feed differ from those for a trade-show screen.
This page covers animation. Video production and marketing covers filmed work, and performance advertising creatives covers the static and short ads built for testing. Motion graphics are often bought alongside an explainer, so we plan the two together when both are needed.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“Our product is hard to explain in a paragraph”
A buyer reads three lines about how a process works and moves on. A short animation shows the steps in order and in the time it takes to scroll past.
“Our ads are static and look like everyone else's”
A moving element catches the eye in a feed, but only when the first seconds carry the point. Movement for its own sake looks busy and says nothing.
“We paid for an animation that does not match our brand”
Colours, type and tone drift from the website and the printed material, so the piece looks like it belongs to someone else.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
Message and placement planning
What the piece says, to whom, and where it will run, written down before any design starts.
Script and storyboard
The wording and a frame-by-frame plan, shared with you for approval before animation begins.
Motion graphics and animated explainers
Animated sequences built from your brand colours, type, illustration and product images.
Animated ad versions
The piece cut to the formats and lengths of the placements agreed in the plan. Check each platform's current rules for sizes and limits.
Captions and sound choices
On-screen text so the piece works with the sound off, and voice-over or music where the plan calls for it.
Review rounds and final files
Changes at storyboard and at draft, then final files handed over for your own use.
How the result is measured
- Pieces delivered in each agreed format
- Views and how far viewers watch, by placement
- Clicks or enquiries traced to the animated version
- Comparison with the earlier static or filmed version of the same message
- Versions reused across additional channels
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Manufacturers and dealers with a product or process that is hard to show on camera
- Clinics and service businesses explaining a procedure, a pathway or a set of steps
- Software and technology firms who need a clear explainer for the website or a sales call
- Advertisers who want a moving version of an existing campaign for social or video placements
- Owners who have a logo, a brand look and photographs, and want them turned into short animated pieces
Not for
It is not the right fit if.
- Your buyers decide on seeing the real place, the real person or the real product, which is a job for filmed video
- There is no message or placement yet; we would plan that first, and animation might not be the right form
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Requirements brief
We start with a brief: what you sell, who watches, where the piece will run and what you already have. Scope and fee are agreed in writing after it.
- 2
Script and storyboard
We write the script and draw the frames, so the story is settled before animation is made.
- 3
Design and animate
The agreed frames are animated in your brand look, with captions added for sound-off viewing.
- 4
Review and revise
You review the draft against the storyboard, and the agreed rounds of changes are made.
- 5
Publish and learn
The piece goes to its planned placements, and we read the results with you before deciding on further versions.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
What is the difference between motion graphics and an animated explainer?
Can you animate our logo and existing brand material?
Do I need an explainer video as well?
Will an animated ad bring in more enquiries?
How is this priced?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Motion graphics and animated ads, written for your industry.
Related services
Often bought with this, or instead of it.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.