Sales team training programme · Sales
My salespeople do not follow up, do not handle objections and do not close.
You have a few salespeople and you know where the orders go missing. A buyer asks about price and the rep goes quiet. An enquiry gets one message and then nothing. A customer says yes on the phone and the order never arrives. You have said it all before, and you do not have the hours to sit beside each person.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
A sales team training programme is a defined bundle of training, coaching and tools for a small team losing deals to habits, not to the product. GullySales starts from the team's own calls and builds the sessions, scripts and call review around them, with the CRM kept in view so the new habits show.
For example, a tile dealer in Hubballi has two reps. On a recorded call a builder says a shop down the road is cheaper, and the rep answers "I will check with sir" and never calls back. The other rep drops the price on the spot. A call review would put both calls against one written standard, and each rep gets their own gap to work on.
We begin with what your reps say on real calls, then train the team on follow-up, objections and closing, write the words they use, and coach each person. The scope is agreed in writing after we have read your brief and spoken to you. If the trouble sits earlier, in lead quality or enquiry routing, we will say so before anything is signed.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“They send one message and wait”
Follow-up depends on who remembers. One buyer gets a chase, another gets nothing.
“The price objection ends the call”
A buyer says a competitor is cheaper and the rep goes quiet or starts discounting. Each rep answers differently.
“Nobody asks for the order”
The conversation goes well and then stops short. A verbal yes sits because nobody sent the paperwork.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
Call review and scoring rubric
A written rubric for a good call in your process, applied to a sample of your recorded calls.
Team training sessions
A curriculum built around your product and customers, with role play from your own conversations. The number and length of sessions are agreed in writing once we have heard your calls.
Objection playbook
The objections your reps really hear, each with an honest response practised until it sounds natural.
Closing session
A workshop on buying signals, the last price or timing objection and asking for the order, with a checklist from verbal yes to paperwork.
Scripts and follow-up sequences
Call openers, WhatsApp and email templates, and a written schedule for chasing a quiet enquiry.
Rep coaching
A short plan per person built on their own calls, with one or two things to work on at a time.
CRM habit-building
Role-based training on the CRM you already have, and a view of who is using it properly.
How the result is measured
- Follow-up sent against the agreed schedule
- Call score by stage of the conversation
- Objections handled to the written standard
- Verbal agreements converted to signed orders
- Deals lost at the final stage
- CRM entries made on time, by rep
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Owners with a small sales team whose reps stop chasing an enquiry after one message
- Dealers, distributors and installers where the rep on the call decides the sale
- Businesses whose new joiners learn from whoever has a free hour
- Companies that ran a training day once and watched the habits return
Not for
It is not the right fit if.
- Your enquiries are poor or few. Better reps will not fix a thin pipeline, and marketing comes first
- You want a motivational speaker for one afternoon. That feels good and leaves nothing behind
- Deals stall at pricing sign-off, which the owner decides. That is a negotiation problem, not a training one
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Read the brief and talk to you
You tell us what you need through the requirements form. We read it and speak to you, and only then decide which parts of this package your team needs.
- 2
Listen before teaching
We review a sample of calls and talk to the reps and managers. The sessions come from what we hear, not from a stock course.
- 3
Train and coach
Follow-up, objections and closing are taught against your own deals, then individual coaching picks up what the group could not.
- 4
Hand it to you
You keep the playbook, scripts, rubric and coaching notes, so a new joiner can be brought up to standard without us.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we have to buy everything in the package?
What if we have no recorded calls?
Will the reps read from a script?
What does it cost, and for how long?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Sales team training programme, written for your industry.
Related services
Often bought with this, or instead of it.
Learn the method
The teaching pages behind this work. Read them to judge the work, or to do the parts you want to do yourself.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.