Shopify and WooCommerce store marketing · Marketing
Get your Shopify or WooCommerce store found and bought from.
Owners in India often search for help by platform name: Shopify marketing, WooCommerce marketing. The platform decides how pages are built, how products are listed, which apps can be added and how orders are recorded. Marketing a store means working with those details, not around them.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
A store on Shopify or WooCommerce still needs buyers to reach it. GullySales sets the store up for search and ads, connects the product feed and tracking, and plans the email and WhatsApp flows that bring buyers back.
We start with the store as it stands: how products, collections and pages are set up, which apps are installed, how orders and payments are recorded, and whether the tracking can be trusted. Many of the problems that look like an advertising problem begin in the store settings, the product data or a tracking tag that never fired.
This page is about the store itself and the marketing wired into it. Building the website is covered by our e-commerce website development service, and listings on Amazon or Flipkart by our marketplace advertising work. Which of these parts GullySales takes on for your platform is agreed in writing after the requirements brief, and we say plainly where a job needs a platform specialist or a developer you already work with.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“The store is live but few people find it”
Product titles, collection pages and descriptions were written to fill a template, so searches for what you sell do not lead to them.
“Ads and analytics do not match the orders”
Tracking was set up once, partly, and now the ad account, the analytics tool and the store each report a different number.
“Product data is not ready for ads”
Missing identifiers, vague titles and stale prices stop products from being approved or shown in shopping and catalogue ads.
“Buyers purchase once and never return”
There is no email or WhatsApp message after the order, so every repeat sale costs as much as the first.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
Store review for search and ads
A read of your product pages, collections, navigation, URLs and store settings to decide what to fix first for search and for advertising.
Product data and feed preparation
Titles, descriptions, photos and identifiers prepared so the catalogue can feed Google Shopping and Meta catalogue ads, working with our feed management services.
App review
A list of the apps in ordinary use on the store, what each one does, which are needed and which overlap, so changes are made on purpose.
Tracking set-up
Orders, revenue and key actions connected from the store to your analytics tool and ad accounts, checked against the orders the store records.
Email and WhatsApp flows
Welcome, abandoned cart, order update and repeat-purchase messages planned and written, using your consent records and the platform's current rules.
Paid and organic marketing plan
Search, shopping, social and email work planned around your margins, with ad spend shown separately from our time.
How the result is measured
- Orders and revenue in the store matched to analytics and ad accounts
- Share of products approved and live in shopping and catalogue ads
- Organic visits to product and collection pages
- Repeat orders from email and WhatsApp flows
- Ad spend against the plan agreed in writing
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- D2C brands with their own store on Shopify or WooCommerce who want buyers to find the brand directly
- Owners who moved from marketplaces to their own store and now need traffic of their own
- Stores that installed several apps over time and no longer know which ones are needed
- Owners whose order and revenue numbers differ between the store, the ad accounts and the analytics tool
- Stores that want to bring buyers back through email and WhatsApp instead of paying for every sale again
Not for
It is not the right fit if.
- Businesses that do not yet have a store, where the first job is building one
- Stores on a platform other than Shopify or WooCommerce, where another page of ours fits better
- Owners who want the store built or redesigned and nothing else
- Owners looking for a fixed result from a plugin or an app alone, because no app does the marketing by itself
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Send the requirements brief
You tell us the platform, the catalogue, the apps in use, your margins and your goals. We read it and talk to you before anything is proposed.
- 2
Agree scope and fee in writing
Scope, fee and term are sent in writing after the brief, with ad spend and any app subscriptions shown separately from our time.
- 3
Fix the store and the data
Product pages, feed data and tracking are put right first, so marketing starts on information you can trust.
- 4
Switch on the channels
Search, ads, email and WhatsApp work begins in the order agreed, with tracking checked before spend starts.
- 5
Measure and adjust
Results are read against the baseline recorded at the start, and effort moves to the channels and products that earn it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do you work on both Shopify and WooCommerce?
Will you install apps or plugins on our store?
Do you build or redesign the store?
Can we use WhatsApp for order updates?
What does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Shopify and WooCommerce store marketing, written for your industry.
Related services
Often bought with this, or instead of it.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.