Hospitals · Bengaluru
Vijaya Multi Speciality Hospital
A twenty year clinical reputation was barely visible online.
Vijaya Multi Speciality Hospital in Bengaluru had a clinical reputation twenty years old and a digital footprint that was limited, inconsistently written and barely visible. GullySales restructured the website around the hospital's departments and rewrote the medical content in patient language. It also set up the social and Google profiles with one identity and did the keyword and backlink work.
The problem they brought us
Where things stood.
The hospital's clinical reputation was twenty years old. Its digital footprint was limited, inconsistently written and barely visible, so patients searching for it did not reliably find it.
In search results it sat behind far larger groups, Fortis, Manipal, Columbia Asia and Apollo, which compete for the same terms. A patient comparing hospitals had nothing from Vijaya to read.
What we did about it
The work, in the order it happened.
- 1
The site structured around departments
A structure that follows the hospital's own departments, checked against the frameworks the larger groups use.
- 2
Medical content rewritten
Departments and treatments rewritten in patient-friendly language, with the search work done on each page.
- 3
Profiles set up with one identity
Google Business, Instagram, Twitter and Quora created and configured with consistent branding, so a patient meets the same hospital on every platform.
- 4
Keywords and backlinks
Keywords optimised and backlinks built, to raise visibility for the hospital-related searches patients run.
Where it landed
The outcome.
No numbers were recorded for this engagement, so none are claimed. The work delivered is described above.
What was delivered
- The site structured around departments
- Medical content rewritten
- Profiles set up with one identity
- Keywords and backlinks
How we work
Tell us what you need, and we start from there.
You fill in the requirements brief. We read it, then talk to you about how enquiries arrive, how fast they are answered, and where orders are lost between the two. After that we send the scope, the fee and the term in writing.
We do not publish a price. We scope the work after that first conversation and put the fee in writing before anything begins, split three ways: our time, your media spend, and production. The term and the reporting are agreed in writing at the same time. No default twelve-month lock, no ranking guarantees.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
Where to go from here
More case studies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.