Reach the advertiser while next season's budget is still being decided.

1. A mailing list built from your billing records

   Every advertiser who has booked through you, with the category, the media they take and the season they take it in, cleaned of dead addresses and people who have moved on.

   Result: A send reaches advertisers rather than bounced inboxes.

2. A booking deadline mailer for each medium

   Short notes carrying the dates that matter, such as festive editions closing, admission supplement deadlines and hoarding renewal cycles, sent only to the advertisers they apply to.

   Result: You are useful in the inbox instead of promotional.

3. A pre-budget note timed to each category

   One mail carrying a single campaign idea, sent in the weeks a developer or a principal is fixing next season's spend.

   Result: Your name is in the conversation before the brief is written.

4. A reactivation sequence for lapsed advertisers

   Two mails to anybody who has not booked in a year, the first with an idea for their category and the second with a date, timed to their season.

   Result: An old client returns without a fresh pitch.

5. Permission and unsubscribes handled properly

   Consent recorded against each contact, an unsubscribe link on every send, and requests to stop acted on the same day.

   Result: Your agency domain keeps landing in inboxes.

6. Opens, replies and briefs reported by list

   What each category list did with each send, and which briefs followed, measured against the baseline from the audit.

   Result: You keep sending to the list that answers and rest the one that does not.

1. 01 · Day 1

   Free audit call

   45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

2. 02 · Within a few working days

   Written, scored report

   Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

3. 03 · Before work starts

   Baseline recorded

   Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

4. 04 · Month 1

   The first fix goes live

   Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

5. 05 · Every month

   Report against the baseline

   What moved, what did not, and what changes next, in plain words.

6. 06 · Month 3 to 6

   Renew on the numbers

   The term ends and you decide whether to continue from the results. No twelve-month lock.

• Marketing and sales, as one job

  We work the part after the enquiry as well: the reply, the follow-up, the proposal and the CRM your own pipeline runs on.

• The person on the first call does the work

  No account managers in between. You are never handed to someone you have not met.

• A baseline before anything starts

  Your numbers are written down on day one, so every monthly report compares against something honest.

• The fee in writing, split three ways

  Our time, your media spend and production on separate lines. You always see what goes to us.

• No lock-in, no guarantees we cannot keep

  Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

• One office, and we say so

  Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.