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GullySales

Insurance agents and advisers · Reputation management

Answer the review from a family whose claim the insurer turned down.

An adviser's reputation rests on service and claim support, which are also the only things a review may safely discuss. GullySales sets the review routine around policy delivery and settled claims, writes replies that reveal no personal or medical detail, and takes testimonial consent in writing.

A statue plinth seen close: the bronze figure implied only by its feet and the hem of its drapery above the top of the frame, one face of the stone pedestal scrubbed pale and the other still grimy and carrying a scrawl of paint, with a pressure hose coiled on the steps beside a bucket, brushes and cloths

What reputation management means

Reputation management is watching what is said about your business across Google, social media and review sites, and responding to it before it changes a buyer's mind. GullySales monitors mentions, drafts responses to negative reviews and flags recurring complaints back to your team.

For insurance agents and advisers

Where it usually goes wrong, and what we would do.

  • You did not decide the claim, and you cannot say why it failed

    The detail is the client's medical and financial information, so the public reply stays short and the explanation happens on a call.

  • Reviews may praise your service, never a return

    A line about how fast you reached the hospital is useful and allowed. A line about guaranteed returns is a problem for you and for your insurer.

  • People who bought online blame the nearest agent

    A family with a stuck claim from an aggregator policy sometimes leaves a review on your profile. It still needs answering.

What we do

What we deliver for insurance agents and advisers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Reviews asked for at delivery and after a settlement

    Two moments, with a short request that points people to describe the help they received rather than the product or its returns.

    Result: The reviews you gather are the ones you are allowed to keep.

  2. A reply format that protects the client's privacy

    Wording that acknowledges the experience, offers a call and names no illness, claim amount, policy number or insurer decision.

    Result: You answer without exposing anyone.

  3. A written consent form for testimonials

    A simple permission note covering what may be used and what may not, with illness, claim amounts and family details excluded by default.

    Result: You can use the praise without a later dispute.

  4. Alerts on your name and your agency name

    Alerts across search, Maps and local groups, checked weekly, including the spellings people commonly get wrong.

    Result: Nothing sits unanswered for a month.

  5. A monthly read of what people keep saying

    The themes in reviews and messages, whether they concern reply speed, paperwork or claim help, written down and acted on rather than filed.

    Result: The complaint stops repeating.

How the result is measured

  • Average rating
  • Response time to reviews
  • Negative mentions resolved

Recorded as a baseline before work starts, then reported every month against it.

Who it is for

This is written for these insurance agents and advisers.

  • Individual life insurance agents tied to insurers
  • Health insurance agents and advisers
  • General insurance agents for motor, home and travel cover
  • Point of sales persons (POSP) working through a broker
  • Corporate agents and small insurance agencies
  • Insurance consultants advising on claims and portfolio reviews
  • Agents focused on SME and commercial cover
  • Family-run agencies handling second-generation clients

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first monthly report.

No open-ended retainer. Each step has a point in time and something you receive.

  1. 01 · Day 1

    Free audit call

    45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. 02 · Within a few working days

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

  3. 03 · Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

  4. 04 · Month 1

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. 05 · Every month

    Report against the baseline

    What moved, what did not, and what changes next, in plain words.

  6. 06 · Month 3 to 6

    Renew on the numbers

    The term ends and you decide whether to continue from the results. No twelve-month lock.

How the work runs for insurance agents and advisers

  1. 1

    Assess

    We look at your client book, renewal lapses, where new enquiries come from, how fast they are answered and how claims are handled today.

  2. 2

    Fix renewals first

    A renewal calendar and reminder routine across every policy, because a retained client is worth more than a new lead.

  3. 3

    Build the explanations

    Plain pages and messages on the cover you sell, checked for IRDAI and insurer approval requirements before anything is published.

  4. 4

    Bring families in

    Local search, referral routines with CAs and dealers, and review requests from clients whose claims you handled well.

  5. 5

    Grow each household

    A cover review for existing clients that finds the missing health, motor or business policy, offered only where there is a real gap.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • Chord Road Hospital

    Situation
    Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
    What we did
    • Website rebuilt around patient needs
    • Search visibility
    • Social media on a schedule
    • Review management
    Result
    • Organic traffic increased 60% within six months
    • Online appointment bookings increased 40%
    • Social following grew 45%, and engagement on it rose 70%
    Read the case study
  • Hotel Felicity Inn

    Situation
    A traveller compares three hotels on a phone and books one. The website was not built for that.
    What we did
    • The site rebuilt around booking
    • Photography and one look
    • Search work for destination searches
    • Content a traveller reads
    Result
    • Online bookings increased 35%
    • Organic traffic increased 50% within six months
    • Positive reviews on Google and TripAdvisor increased 30%
    Read the case study

Also worked with

Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every monthly report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No lock-in, no guarantees we cannot keep

    Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 45-minute call with the person who will do the work
  • A written, scored report on the six places orders leak, within a few working days
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

We call and WhatsApp on this number.

We use your details only to reply to this enquiry. See the privacy policy.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Someone has posted that I mis-sold them a policy.
Reply once, calmly, offering to review the file with them, and say nothing about their policy in public. Then check your own record of what was explained and signed.
May I publish a client's claim story?
With written consent, and without the illness, the amount or anything identifying the family. How quickly you reached the desk is the part that helps a reader.
Is an insurance agent allowed to advertise?
Yes, within IRDAI's rules. Advertisements about an insurer's products generally need that insurer's approval, and nothing may promise returns or misstate cover. We mark every product-related piece for your insurer's compliance team and keep general education content free of product claims.
Can we offer customers a discount or gift for buying a policy?
No. Offering a rebate or a share of commission to induce someone to buy a policy is prohibited under insurance law. We build campaigns on service and claim support instead.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped in the free audit and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
Three to six months at a time. There is no twelve-month lock, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile usually show in weeks, because the enquiries already exist. Ads show in days once follow-up is ready. SEO and content take months. The audit tells you which applies to you.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 45 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the monthly review.
What if we are not happy with the work?
Tell us and the plan changes. Every month is reported against the baseline, so a number that is not moving is visible to both sides. Terms run three to six months at a time, and the refund and cancellation policy sets out the rest.

Get a free audit of how you sell, and a scored report of where the work is.

Book a free audit