Skip to content

PCB assembly companies · WhatsApp marketing

Use WhatsApp to take the BOM, not to broadcast the brochure.

WhatsApp marketing for a PCB assembly company is the use of WhatsApp Business to receive BOMs, answer file questions and keep quote conversations in one traceable place. GullySales sets up the number, the replies and the record, and works on messages the buyer has asked for.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of electrical equipment manufacturers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For PCB assembly companies

Where it usually goes wrong, and what we would do.

  • “Engineers already send files on WhatsApp”

    A founder in a hurry shares a zip file and a note from the phone. A shop that replies there, with a named person and a clear request for the missing files, meets the buyer where they are.

  • “A shared personal number loses history”

    When enquiries land on a sales person's own phone, the conversation leaves with them. A business account with labels and a saved record keeps the thread for the next person.

  • “Broadcasts to purchase heads can backfire”

    A bulk message about your services, sent to people who did not ask, damages trust. Send updates only to contacts who agreed to receive them, and check the platform's current rules.

  • “Quote status questions arrive by message”

    A buyer who wants to know whether the quote is ready or the lot has shipped will message rather than email. Saved replies for these cases keep answers consistent and prompt.

What we do

What we deliver for PCB assembly companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. WhatsApp Business set-up

    Profile, catalogue of services, hours and a greeting that asks for the BOM files.

    Result: A new contact sees what you build and what to send.

  2. Saved replies for common cases

    Replies for missing files, quote received, quote sent and delivery status.

    Result: Your team answers the common cases in the same clear words.

  3. Labels tied to quote stages

    Contacts labelled by stage so the team sees who is waiting for what.

    Result: Open the app and see the quotes still waiting for a reply.

  4. Opt-in list for updates

    A record of contacts who agreed to receive capability updates, with how and when they agreed.

    Result: You can show consent for every contact you message.

  5. Hand-off to the CRM

    Quote details from WhatsApp entered in the CRM the same day.

    Result: No quote lives only on a phone.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these PCB assembly companies.

  • Prototype and low-volume SMT assembly shops for startups
  • Turnkey assemblers who source components for OEMs
  • Consigned-parts assembly for brands that buy their own components
  • High-mix, low-volume lines for industrial and medical electronics
  • Automotive and EV electronics assemblers
  • Box-build and final assembly providers with enclosure and harness work
  • Contract manufacturers for consumer and IoT products
  • Rework and repair houses for expensive boards

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we share BOMs and Gerbers on WhatsApp?
Buyers do send them there. Large zip files and revision control are easier by email or a shared folder, so reply with a request for the files there and keep WhatsApp for the conversation. Keep a copy of what was shared.
Is the WhatsApp Business API needed?
Not at first. The Business app handles a small team. The API suits higher volumes and several agents. Check the current costs and rules before deciding, and GullySales will say which fits your enquiry load.
How do we avoid being treated as spam?
Message only people who have asked or agreed, give a reason for each message and make it easy to stop. A buyer who wanted a quote and gets a status update is not spammed; a stranger with a flyer is.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.