PCB assembly companies · Manufacturing
Answer the BOM sent on WhatsApp with a quote the buyer can compare.
A founder building a smart meter sends a BOM, Gerbers and a pick-and-place file to five assemblers in one message. The first to reply with a clear per-board price, a note on the missing footprints and a date for the first article has the strongest claim on the lot. The others are still reading the zip file.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
A PCB assembly company mounts and solders components on printed circuit boards for other brands, from SMT and through-hole work to testing and box build. Marketing brings OEM and startup engineers to your line. Sales converts each BOM and Gerber pack into a turnkey or consigned quote. GullySales builds the capability pages and the BOM-to-order follow-up.
Assembly shops do the hard part well: component sourcing, reflow profiles, inspection. They describe it as "SMT and DIP assembly available". Buyers searching for a place to build fifty units, or for an NPI partner, cannot tell if the line suits them.
Last updated 18 Oct 2026.
How buyers decide
How PCB assembly companies are chosen.
Early-stage buyers choose on responsiveness and on whether the shop will talk through design-for-manufacture issues before building. A founder with a first prototype wants someone who will say the footprint is wrong, not someone who builds it and sends a bill.
OEM purchase teams choose on component sourcing and quality systems. They ask who buys the parts, how counterfeit and shortage risk is handled, what inspection and testing exist, and whether the shop has built boards like theirs. Turnkey versus consigned parts changes both price and risk, and the buyer needs that explained plainly.
Longer programmes bring in a plant visit, a trial lot and a quality agreement. Once these are in place, the buyer has little reason to change shops until service slips.
The problem
What usually goes wrong for PCB assembly companies.
What owners tell us on the first call, in their words.
“The BOM comes in and the quote takes a week”
Half the parts need pricing from distributors, the quoting engineer is on the floor, and the buyer has moved on by Thursday.
“Founders think we only do large volume”
Your line takes small lots, but the website talks about capacity, so prototype and pilot work goes to a smaller shop.
“We win the first lot and lose the next one”
The buyer finds a cheaper shop when volume grows because nobody on our side checks in after the first delivery.
“Our component sourcing is a strength nobody knows about”
Buying parts from authorised channels protects the customer from counterfeits, but the page never says how it is done.
“Enquiries arrive as incomplete files”
No pick-and-place data, no polarity marks, no alternates listed, and the sales person spends days chasing the missing pieces.
“Customers audit us and the paperwork scatters”
Process records, ESD controls and calibration details are in different hands, and a visiting customer team sees the gaps.
What we do
What we do for PCB assembly companies.
Everything included for PCB assembly companies.
Capability page with the line described
Machines, placement range, component sizes, reflow, inspection and test steps, ESD controls and the kinds of boards built, written in plain terms for an engineer.
BOM intake and checking routine
A form and a WhatsApp route that collect BOM, Gerbers and placement data, with a short list of what is missing and a named person who replies.
Turnkey and consigned explained
A simple page that explains the two ways of working, who buys what, and how shortages are handled.
Quote tracker
Every BOM logged with the buyer, the lot size, the price and a follow-up date.
First lot to second lot routine
A plan to contact each customer after delivery, collect feedback on yield, and learn the next lot date.
Customer audit pack
Process records, calibration and training records in one maintained folder.
BOM-to-lot sheet
BOMs received, quotes, orders and repeats in one sheet, so each built lot traces back to the file that started it.
How the result is measured
- BOMs received from startups, OEMs and marketplaces
- BOMs that arrived complete against those that needed chasing
- Prototype lots that grew into production lots
- Second and third lots by customer
- Days from BOM receipt to the quote leaving
- Marketplace enquiries that became orders
Recorded as a baseline before work starts, so every later report has an honest comparison.
Every service, written for PCB assembly companies
Each has its own page: what it involves for PCB assembly companies, what you get, and what it is measured on.
- Lead generationBring in BOMs that arrive complete, from buyers who intend to build.
- SEOBe the shop an engineer finds when they search for who can build the board.
- Social media marketingShow the line at work so a buyer can judge the shop before the call.
- Content marketingWrite the page a founder reads before choosing who builds the first lot.
- Buyer personasWrite down who buys, what they fear, and what they ask before an order.
- CRMKeep each BOM, quote and lot date in one place the whole team can open.
- Follow-up systemsChase the quote, the first article and the second lot on purpose.
- WhatsApp marketingUse WhatsApp to take the BOM, not to broadcast the brochure.
- Digital marketingPut the site, search, LinkedIn and follow-up on one plan built around the BOM.
- WebsiteBuild a site where an engineer checks the line and sends the files.
Worth a page and a campaign of their own
Prototype and pilot lots for hardware startups · Turnkey assembly with component sourcing · Industrial controller and power electronics boards · IoT and smart meter assembly · Automotive and EV board assembly · Functional testing and programming · Box build with enclosures and wiring · Long-run production for repeat customers
Priority campaigns
Campaigns for what PCB assembly companies most want to sell.
Each one planned around when your buyers decide, and measured against the baseline.
Hardware startup campaign
Search advertising and content for founders needing a first batch built, with a landing page that explains the process step by step.
OEM sourcing outreach
A capability pack, a reference board photo set and direct outreach to purchase heads at electronics makers.
EV and automotive electronics campaign
Content on testing, traceability and board handling aimed at EV component makers and their sourcing teams.
Medical and industrial electronics campaign
A page on low-volume, high-mix assembly and documentation, with outreach to makers of instruments and controllers.
Repeat-lot reminder campaign
A call and message script for customers whose boards repeat, built around the last lot size and any change requests.
Beyond search
Where we reach buyers of PCB assembly companies, beyond Google.
Search matters, but it is rarely the only way this industry's buyers find a supplier.
Hardware startups and incubators
Content and an enquiry path for founders who need a first build, with a presence in the incubators near your plant.
OEM design and sourcing teams
A purchase team adding an assembler wants a vendor pack and quality papers; a record shows which OEM has reached which stage.
PCB fabs and component distributors
Referral conversations with the fabs and distributors your customers already buy from.
Automotive, EV and industrial brands
Sector pages and sample references for buyers in segments with strict quality needs.
Existing customers
Customers whose boards repeat are called with the last lot and their change requests in front of you, not a cold script.
Who it is for
This is written for these PCB assembly companies.
- Prototype and low-volume SMT assembly shops for startups
- Turnkey assemblers who source components for OEMs
- Consigned-parts assembly for brands that buy their own components
- High-mix, low-volume lines for industrial and medical electronics
- Automotive and EV electronics assemblers
- Box-build and final assembly providers with enclosure and harness work
- Contract manufacturers for consumer and IoT products
- Rework and repair houses for expensive boards
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for PCB assembly companies
- 1
Go through the last quotes sent
Your estimator's old BOM replies show how long a quote took, what was missing from the files and which lots became orders.
- 2
Put a checklist between the zip file and the estimator
Gerbers, pick-and-place data, polarity marks and alternates are ticked off before pricing starts, and each file gets a named owner.
- 3
Describe the line the way a founder asks about it
Lot sizes you accept, parts you source, tests you run and the boards you build best, on pages an engineer can read quickly.
- 4
Choose which buyers to go after
Hardware startups find you through search; OEM sourcing heads need a pack; fabs and distributors can refer both.
- 5
Call after the first delivery
Yield, change requests and the next lot date the customer gives are written down per customer, so reorders are not left to memory.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
HOPO Hardware
- Situation
- There was no website or online platform of any kind, so nothing showed the products, their features or their technical specifications. A dealer who wanted a specification had to ask for it every time.
- What we did
- Website and product catalogue
- Logo and colour palette
- Printed stationery
- Social accounts opened
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions PCB assembly companies ask before they call.
Not here? More answers, or ask on WhatsApp.
How do we attract OEMs and not only one-off prototype buyers?
Should we advertise turnkey or consigned assembly?
How do we stop losing the second lot?
Can you help with customer audits and approvals?
Does IndiaMART work for assembly services?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
Part of Manufacturing. See the other industries in the sector.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.