CNC machining companies · Social media
Post the part that came off the machine this morning.
For a CNC machining company, social media is the part that came off the machine this morning, photographed with the material and the tolerance written beside it. GullySales collects a month of those photographs on one visit to your shop and posts them on LinkedIn, where a procurement engineer scrolls between meetings.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
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Sales and marketing for CNC machining companies, the overview.
Last updated 5 Oct 2026.
For CNC machining companies
Where it usually goes wrong, and what we would do.
“The argument about a tolerance is the post”
A drawing arrives with a tolerance in microns that the part does not need, you ring the customer, and the price comes down. Written up without naming anyone, that is the post a design head stops on.
“The job you turned down says more than the ones you won”
A shop that explains why it refused a thin-wall aluminium run at that quantity sounds like a shop that knows its own machines. The buyer remembers it when a job does fit.
“A phone held against the enclosure window beats a film crew”
Thirty seconds of a five-axis cutter working, coolant on the glass, says more about your capability than a drone shot of the building. Nobody in this trade watches the drone shot twice.
What we do
What we deliver for CNC machining companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
One photograph a week, taken at the machine
A person on the floor is shown what to shoot and when: the finished part on the bed, the setup, the first article on the inspection table.
Result: The account runs on your own work instead of stock pictures.
Captions written by someone who can read a drawing
Each post names the material, the process and the tolerance held, so a buyer can judge in seconds whether you machine what they buy.
Result: The engineer who matters stops scrolling.
The enquiry you did not quote, once a month
A short post about a job that went elsewhere and why, written plainly and without a complaint about price.
Result: Fewer wrong enquiries arrive, and the right ones arrive better briefed.
A page that matches your vendor registration form
Machine list, inspection capability and certificates kept current on LinkedIn, checked against what your quality documents already state.
Result: A buyer comparing the two finds the same shop in both.
RFQs traced back to the post that brought them
Every enquiry that mentions LinkedIn recorded in your CRM and reported against the baseline taken before the work started.
Result: You know whether an hour of posting is worth the hour.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Platform for this buyer
Where a procurement engineer or a design team checks a machine shop, and what to post.
- LinkedIn, for procurement engineers
- Post a new machine, a new inspection capability or a certificate renewal, with the part families you can make. Mask the dimensions. The action wanted is a message to your sales head with the drawing and volume.
- YouTube, for a part in cycle
- Film a 5-axis or VMC cycle with no voice, the tool path visible and the material named in the title. A buyer judges the finish and rigidity in the first moments. The action is to send the drawing for a quote.
- WhatsApp groups of your industrial estate
- Where the group rules allow, tell fellow units when you have capacity free on a machine type, and what you cannot run. The action is a reply with the drawing and the quantity.
- Instagram, for hardware startups
- Show a prototype going from CAD to part for founders who need a few pieces. The action is to send the CAD file and the material for a quote.
- What not to post
- A customer's drawing, part number or logo, any part for a defence or aerospace customer without written clearance, machine settings, or a rejected batch. Check the NDA before photographing a job.
Who it is for
This is written for these CNC machining companies.
- Job shops doing contract machining
- Precision component manufacturers
- Auto ancillary machining suppliers
- Aerospace and defence component machinists
- Machine shops serving medical device makers
- Prototype and low-volume machining shops
- Sheet metal and fabrication shops with CNC capability
- Export-focused precision machining units
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the social media work runs
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How often should a machining shop post?
Nobody here wants to be on camera. Does that stop us?
Can we post a part we made if we remove the customer's name?
Should we list our machines by make and model on LinkedIn?
How soon would we see more RFQs?
Do we need to advertise?
How much does it cost?
How long is the contract?
Who will actually do the work?
What do you need from us?
From the blog
Further reading for CNC machining companies.
6 min read · 6 Oct 2026How industrial buyers decide which unit gets the RFQIndustrial buyers send the drawing to the units they can verify, then favour the first usable quote. This post lists what they check across nine manufacturing trades and where a unit drops off the shortlist.
7 min read · 8 Jul 2026How to get plastic moulding job work and CNC machining ordersJob work orders come to shops that buyers can find, check and trust with a drawing. Here is how moulders and machine shops get on RFQ lists and win repeat orders.
6 min read · 10 Mar 2026Website checklist for manufacturing companiesA manufacturing website is a technical document with a phone number on it, carrying the machine list, materials, tolerances and a form that accepts a drawing.
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Everything else we would do for you.
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Or start from the overview: sales and marketing for CNC machining companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.