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Corporate lawyers · WhatsApp marketing

Treat WhatsApp as the place a promoter first writes, and answer it like a desk.

WhatsApp marketing for a corporate law firm is mostly the first message from a founder or a CA and the way the firm answers it. GullySales writes the reply routine and a number policy, and keeps confidential material off the chat.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of law firms at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For corporate lawyers

Where it usually goes wrong, and what we would do.

  • “The first contact arrives as a message”

    A founder who got your number from a CA sends a line about a shareholders' agreement. The firm that answers politely and moves to a call or a meeting wins the next step.

  • “Personal numbers hold firm relationships”

    When a partner uses a personal number, the chat history leaves with them. A shared firm number or a clear rule on saving conversations keeps the relationship with the firm.

  • “Confidential documents do not belong in a chat”

    A promoter may attach a draft to a message without thinking. The firm needs a standard reply asking that documents arrive by the agreed secure route after an engagement is in place.

  • “Broadcasts to clients can cross the line”

    Sending promotional messages to contacts raises professional and consent questions. Advertising rules differ by profession and by state, so check with your own bar council or adviser before anything goes out. Check the platform's current rules as well.

What we do

What we deliver for corporate lawyers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. First-reply template

    A courteous opening message that thanks the sender, asks the type of transaction and offers a call.

    Result: Every new message gets a polite, consistent first answer.

  2. Number and ownership policy

    A written rule on which numbers the firm uses and where conversations are recorded.

    Result: Chat history stays with the firm, not one phone.

  3. Document handling reply

    A standard message explaining how documents are shared once an engagement begins.

    Result: Senders are told what not to send in the chat.

  4. Referrer update message

    A short note to the CA or banker acknowledging an introduction.

    Result: Introducers receive a reply with no client detail.

  5. Log hand-off to the enquiry record

    A step that copies the essential details of a chat into the firm's enquiry log.

    Result: Each WhatsApp enquiry appears in the log with a partner's name.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these corporate lawyers.

  • Startup and venture-backed company counsel
  • Mergers, acquisitions and due diligence practices
  • Family-owned business and succession advisers
  • Joint venture and foreign investment advisers
  • Company secretarial and Companies Act compliance practices
  • Insolvency and restructuring counsel
  • In-house counsel support and outsourced legal departments
  • Private equity and investor-side practices

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we send updates to clients on WhatsApp?
Some clients prefer it, but the content and consent are for the partners to decide. Keep advice and documents on the channels you have agreed. We write the routine, and you confirm it against professional rules.
Should the firm use a WhatsApp business number?
A business number with a clear profile separates firm contact from personal chats. It is worth considering if several people answer messages. The partners decide who monitors it.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.