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GullySales

Modular and prefabricated building manufacturers · Social media

A time-lapse of a block going up beats any brochure line.

Social media for a prefab manufacturer is video from the yard and the site, put in front of project managers on LinkedIn. GullySales sets the filming routine at dispatch and erection, and the permission rule that protects the next order.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of modular and prefabricated building manufacturers at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 5 Oct 2026.

For modular and prefabricated building manufacturers

Where it usually goes wrong, and what we would do.

  • “A time-lapse answers the temporary argument”

    A block standing by evening, filmed once, does more than any paragraph about speed of construction.

  • “The manager who buys next year watches other people's sites”

    He is on LinkedIn looking at what got built and how fast, which is exactly where your erection footage belongs.

  • “A site photograph posted without permission costs the next order”

    The contractor never agreed to his project appearing online, and he will remember it when the next award comes.

What we do

What we deliver for modular and prefabricated building manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A filming routine at dispatch and erection

    Fixed shots as units are loaded, unloaded and put up, taken on a phone by the supervisor who is there anyway.

    Result: Footage arrives without sending a photographer.

  2. A time-lapse standard for erection days

    One camera position, one setting and one length, so every project produces a clip that can be used.

    Result: Every erection leaves something behind.

  3. A LinkedIn plan aimed at project and purchase roles

    Posts about units delivered, specification and capacity, written for the people who raise a purchase order.

    Result: The right people watch you working.

  4. A written permission rule for client sites

    What may be shown, who asks the contractor, and how the answer is recorded before anything is posted.

    Result: Nothing goes up that costs you an account.

  5. A WhatsApp catalogue by unit type

    Units with specification, sizes and lead time loaded as a catalogue, because most enquiries here start in a chat.

    Result: A buyer can look before he rings.

  6. Enquiries matched to the platform that produced them

    Every enquiry tagged to where it came from each month, so whichever platform produces nothing loses its share of the time.

    Result: Filming follows where the enquiries come from.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Platform for this buyer

Where project buyers watch prefab work, and what to post for each.

LinkedIn for project managers and purchase teams
Post an erected site office with unit size, panel type and site type. Tag the contractor only after their written yes.
YouTube time-lapse of an erection
Film a bunkhouse or cold room from first panel to handover. It answers the worry that prefab is temporary or flimsy.
WhatsApp Business catalogue by unit type
List portacabins, security cabins, toilet blocks and PUF cold rooms, each with a size and base specification. Buyers forward the link to their purchase team.
Instagram and Facebook for small buyers
Post one finished kiosk, security cabin or farm cold room, with size and the town it was delivered to. Shop and farm owners are shown what they can order.
Google Business Profile posts
Post the yard address and the cities you deliver to. Buyers asking about transport look for who serves their site.
What not to post
Do not post a rate per square foot without a stated specification, since it invites comparison of unlike units. Do not show a client's site or workers without permission.

Who it is for

This is written for these modular and prefabricated building manufacturers.

  • Portacabin and site office manufacturers
  • Labour accommodation and bunkhouse makers
  • PUF panel cold room and ripening chamber builders
  • Pre-engineered steel building fabricators
  • Container conversion units
  • Modular toilet and sanitation block makers
  • Security cabin and kiosk makers
  • Prefab school, health centre and site canteen builders
  • Portacabin rental fleets
  • Clean room and modular partition contractors

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Is LinkedIn any use for a prefab manufacturer?
More than anything else on this list. Project managers, purchase officers and consultants are all there and they look at sites. Post erection footage and specification rather than company anniversaries.
Can we post photographs of a client's site?
Ask first, in writing, ideally at the order stage. Many contractors agree if the project is not sensitive. Posting first and apologising later has cost manufacturers a repeat order.
Should we show site safety in our photographs?
Yes. Helmets, harnesses and barricades tell an EHS head you run a safe site. Only show practices you actually follow, because buyers check. Do not photograph anyone working unsafely, and ask the client before you show their site.
Can we film the yard where other clients' units are being built?
Only after covering anything that identifies a client, such as signs, nameplates and drawings, and getting their yes if their unit is the subject. Keep your filming to your own process. Check any confidentiality clause in client contracts first.
Everyone asks for a rate per square foot on the phone. What do we tell them?
Give a band against a stated specification, and say what moves it: panel thickness, flooring, wiring, toilets, and whether transport and erection sit inside the number. A caller who hears a single figure will put it beside a 50mm shell from someone else. Naming what changes the rate is what keeps you in that comparison.
Buyers say prefab gets hot and leaks in the monsoon. How do we answer that?
With a number and an address, not an adjective. State the panel core and thickness, the roof detail and how the joints are sealed, then offer a site with a unit that has stood five years. One visit settles what no brochure will.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.