Restaurants · Cinema advertising
The hall empties hungry, two hundred metres from your door.
Cinema advertising for a restaurant buys on-screen time in the reel at the screens your diners already visit, usually inside the mall you sit in or the one beside it. GullySales reads the release calendar before booking, builds the slide around one dish and a code that opens your own booking, then counts the scans by week.
What cinema advertising means
Cinema advertising is a slide or a film before the show at screens near your business, plus the lobby around them. GullySales chooses the screens by catchment rather than by chain, and puts a QR code on the slide so the spend can be judged.
For restaurants
Where it usually goes wrong, and what we would do.
“You are advertising to people who will choose dinner within the hour”
Nothing else puts your name in front of a hungry group already standing inside your catchment. So the slide carries the floor, the direction and the closing time rather than the story of your kitchen.
“The interval is when a hall thinks about food”
People walk in late and miss the early reel. At the interval the hall is full and heading for the counter, which is the one moment your advertisement does not have to compete for attention.
“What released decides who is sitting there”
A family film on a holiday weekend fills the seats with the table of six you want on Sunday afternoon. A late-night thriller fills them with two people who will order in, so read the calendar before the weeks are fixed.
“Send the scan to your own booking, not to the app”
A code opening your Swiggy page hands the customer, the commission and the phone number straight back to the app. Point it at your WhatsApp or a table booking and the guest is yours to keep.
What we do
What we deliver for restaurants.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Screen list built around the outlet
The specific properties and screens within the distance a diner will walk or drive after a show, including the ones inside your own mall, instead of a package across the city.
Result: You buy halls your tables can actually be reached from.
Release calendar read before the weeks are booked
What is scheduled on those screens in the weeks quoted, so a full house and a fourth-week matinee are not paid for at the same rate.
Result: The weeks you buy are the weeks the hall is full.
A slide built for a four-storey screen
One dish photographed large, the outlet's floor and mall named, and a code big enough to scan from the back row of a dark hall.
Result: The slide reads from the last seat in the row.
A code that opens your own booking route
A QR pointing to your WhatsApp or a reservation page used in this reel alone, never to a delivery app listing.
Result: Every scan belongs to you, and it is counted.
Floor staff briefed before week one
The captains and the billing desk told what the slide offers and what the code is, with a line on the bill to record it when a guest mentions the cinema.
Result: A guest walking in from the show is recognised at the table.
Scans and covers reported week by week
Scans, redemptions and covers on show nights read against the baseline taken before the campaign and against what was playing those weeks.
Result: You can tell a good release week from a good advertisement.
How the result is measured
- Screens and weeks run
- Scans by screen
- Enquiries traced to the cinema route
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these restaurants.
- Family restaurants and multi-cuisine dining
- South Indian vegetarian restaurants and darshinis
- Biryani, kebab and non-vegetarian specialists
- Regional cuisine restaurants
- Casual dining and bar restaurants
- Quick service restaurants and food courts
- Cloud kitchens and delivery-only brands
- Office canteens and food service operators
- Multi-outlet restaurant groups
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for restaurants
- 1
Assess
We look at covers by day, the mix of dine-in and delivery, app spend and returns, reviews and how party enquiries are handled.
- 2
Fix the listing and reviews
An up-to-date Maps profile and a review routine, because that is where tonight's decision is made.
- 3
Start knowing your guests
A consented guest record and a direct ordering route, so regulars can be reached without an app.
- 4
Fill the slow days
Weekday, office lunch and celebration campaigns aimed at the tables that sit empty.
- 5
Keep regulars coming
Occasion messages, festival menus and a steady reason to come back or order direct.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
The mall has its own food court. Will they take our advertisement?
Should the code go to Swiggy or to us?
Should we leave Swiggy and Zomato?
Are paid food blogger visits worth it?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for restaurants
Everything else we would do for you.
- Apartment advertising for restaurants
- Branding for restaurants
- Content marketing for restaurants
- Digital marketing for restaurants
- Email marketing for restaurants
- Lead generation for restaurants
- Local SEO for restaurants
- Outdoor advertising for restaurants
- PPC ads for restaurants
- Reputation management for restaurants
- SEO for restaurants
- Social media marketing for restaurants
Or start from the overview: sales and marketing for restaurants.