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Electrical and lighting dealers · Website

One website, two doors: the trade counter and the lighting showroom.

A website for an electrical and lighting dealer is the place where a buyer checks what you stock, where you are and how to reach you before they travel to the shop. GullySales builds pages that give the electrician, the family and the designer each a clear way in.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of electrical and lighting dealers at work in India

What website means

A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.

Last updated 5 Oct 2026.

For electrical and lighting dealers

Where it usually goes wrong, and what we would do.

  • “The electrician looks for brands and stock, not a story”

    Someone choosing a counter wants to see which switchgear, cable and wire brands you carry and how to place an order by phone. A page that lists brands plainly and shows a number to call serves this buyer better than a banner and a slogan.

  • “A lighting showroom needs pictures that sell the room”

    A family searching for lights thinks in rooms: living room, staircase, children's room. Pages organised by room, with real photographs of your own fixtures and a way to ask about a model, match how they look and decide.

  • “Designers want to see range and finish”

    An interior designer judging your showroom from afar looks at architectural lighting, profile lights and decorative collections, with specifications. Without those details, they assume you only sell basics and look elsewhere.

  • “A copy of the stock list is not a website”

    Loading every product with no photographs or prices builds a page nobody reads. A shorter set of pages for the lines you want to sell, each with a clear route to ask or visit, works better than a copy of your stock list.

What we do

What we deliver for electrical and lighting dealers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A trade counter page

    Brands stocked, product families, credit and account enquiry route and a clear phone and WhatsApp button for electricians and contractors.

    Result: An electrician can see what you carry and reach the counter.

  2. Showroom pages by room

    Pages for living room, bedroom, staircase, outdoor and decorative lighting, using your own photographs and listing the models on show.

    Result: A family can see what the showroom holds before visiting.

  3. A designer and project page

    Architectural lighting ranges, specification support and a way to request samples or a bill of materials quote.

    Result: A designer or consultant has a route to ask for a quote.

  4. Location, hours and directions

    Address, map, parking note, opening hours and holiday timings, matched to your Maps listing.

    Result: Visitors find the shop and arrive when it is open.

  5. An enquiry route that reaches a person

    Forms and buttons connected to WhatsApp and phone, with each enquiry recorded in your customer record.

    Result: Every enquiry has a name against it and someone to answer.

  6. Pages written in search terms

    Page titles and headings built around what buyers type, such as MCB dealer or pendant lights for living room, for your city.

    Result: The pages describe what you sell in the words buyers use.

How the result is measured

  • Page load time
  • Bounce rate
  • Enquiries from the website

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these electrical and lighting dealers.

  • Electrical trade counters serving electricians and contractors
  • Decorative and architectural lighting showrooms
  • Switchgear, cable and wire distributors
  • Fan, light and home electrical retail stores
  • Electrical equipment suppliers for industrial and project buyers
  • Solar and LED lighting dealers
  • Smart home switches and automation dealers
  • Multi-brand electrical dealers with a project sales team

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the website work runs

  1. 1

    Confirm structure and content

    We agree the site's pages and content needs before design begins, drawing on website strategy where it exists.

  2. 2

    Design the site

    Every page is designed against your brand identity and checked for how it should convert a visitor.

  3. 3

    Build and test

    The site is developed and tested across devices and browsers before anything goes live.

  4. 4

    Load real content

    Actual copy, images and information about your business replace placeholder content before launch.

  5. 5

    Launch and hand over access

    The site goes live with domain, hosting and content management access clearly handed to you.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need an online store to sell lights?
Not necessarily. A dealer who sells by sight does better with a clear catalogue and a plain way to ask, because lighting is chosen by looking at it. If you do want online orders, we plan what is stocked and delivered first.
Should the trade counter and showroom share one site?
Yes, with separate sections. One domain keeps your name together, and each side gets its own pages, titles and enquiry routes so electricians and families do not have to dig past each other.
What do we need to supply?
Photographs of your showroom and key products, a list of brands you carry, your address and hours and the questions customers ask again and again. We write the pages from that, and nothing is added that you cannot stand behind.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.