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Pet product stores and brands · Social media

Post the pets your customers love and tell them how to order.

Social media for a pet shop or brand is using Instagram, Facebook and local groups to show real customers' pets, new stock and useful tips, and giving a single way to order. GullySales plans the posts, handles permissions and connects each profile to WhatsApp.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A pet store assistant helps a customer choose supplies

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for pet product stores and brands

Sales and marketing for pet product stores and brands, the overview.

Last updated 11 Oct 2026.

For pet product stores and brands

Where it usually goes wrong, and what we would do.

  • “Pretty pictures with nowhere to order”

    A post of a lovely puppy in a new harness gets praise. The caption does not say the price, the size or the way to buy.

  • “Posting a customer's pet without asking”

    An owner finds her dog on your page and is not pleased, or a minor appears in the photo. You lose a customer for a post.

  • “Messages and comments go unanswered”

    A direct message asking 'is this in stock?' sits for two days. The person bought it elsewhere.

What we do

What we deliver for pet product stores and brands.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A profile that explains the shop in one look

    Name, area, delivery areas, brands carried and a link that opens WhatsApp or the catalogue.

    Result: A visitor knows what to do next.

  2. A post plan built on what sells

    New arrivals, restocks, a product in use, a customer's pet with permission, and a short tip, rotated so the page is not all one kind.

    Result: The page is useful, and it sells.

  3. A permission record for customers' pets

    A simple consent line at the counter or in a message, saved against the customer, covering photographs and tags.

    Result: Customers are glad to be featured.

  4. Reels from the shop floor

    Short clips of unboxing, sizing a collar and a dog meeting the staff, shot on a phone, with a caption and one action.

    Result: People see the shop's character.

  5. A reply routine for comments and messages

    Who answers, in what language, and how a message becomes an order in WhatsApp with a record.

    Result: No question sits unanswered.

  6. Local group and community participation

    A plan to join neighbourhood and pet-owner groups honestly, with the admin's permission, to answer questions and not just post offers.

    Result: Owners learn who you are before they buy.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Platform for this buyer

The platforms and formats that fit a pet owner, what to post and the one action to ask for.

Instagram reels for new stock and fitting
A short clip of a harness being fitted or a toy being tried, with the size and price in the caption and one line: message us on WhatsApp to order.
Instagram stories for restocks and offers
Use for a restock of a popular food or a grooming day. Add a link or sticker that opens WhatsApp, and remove the story when stock ends.
Facebook page and local groups
Useful for owners who are older or in society groups. Answer questions first, post offers sparingly and follow the group's rules and the admin's wishes.
WhatsApp status and broadcast
For known customers who have agreed to messages. Post a restock or a new brand with a photo. Do not send promotional broadcasts to people who did not opt in.
YouTube for longer how-to videos
Aquarium setup, litter training or reading a food label work as longer videos. Link them from product pages, and reuse short cuts for reels.
What not to post
Do not post medical tips, animals for sale, a customer's pet without permission or content showing an animal in distress. Check each platform's current rules on animals.

Who it is for

This is written for these pet product stores and brands.

  • Neighbourhood pet shops and supply stores
  • Pet supermarkets and multi-brand pet retail chains
  • D2C pet food and treat brands
  • Pet accessory, toy and apparel makers
  • Aquarium, fish and bird supply shops
  • Pet healthcare product sellers who keep to the maker's pack claims
  • Pet grooming product and shampoo brands
  • Pet food distributors and dealers
  • Online-only pet product sellers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Who should be on camera?
A staff member who is comfortable and knows the products, and customers' pets with permission. Owners need not appear. A pair of hands fitting a harness works as well as a face.
How should we handle comments and messages?
Reply in the language used, answer the question and move to WhatsApp for orders. Keep a note of the product and the pack size asked. A comment about a bad experience gets a public apology and a private call.
Should we post for festivals?
Yes where it is useful to a pet owner, such as fireworks and noise at Diwali. A calm-pet note, a quiet-room checklist and a reminder to keep pets indoors says more than a greeting card.
Can we use pet photographs from the internet?
Not without the right to use them. Photographs belong to someone, and brands and shops get complaints. Use your own or customers' with permission, or a properly licensed source.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for pet product stores and brands

Everything else we would do for you.

Closest to this: content and social

Also for pet product stores and brands

Or start from the overview: sales and marketing for pet product stores and brands.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need