Stock brokers · Pay per click advertising
Bid for the account opening, and turn the tip seeker away.
Pay-per-click advertising for a broking firm buys the search of an investor about to open an account, and every line of it counts as an advertisement by an exchange member. GullySales runs those campaigns with your compliance officer inside the process and the approval time built into the plan.
What pay per click advertising means
Pay per click advertising (PPC) is paying a fee each time someone clicks your advert on Google or another platform. It puts you at the top of a search page immediately, instead of waiting for ranking to build. GullySales sets the targeting, writes the ad text and checks spend daily against enquiries received.
For stock brokers
Where it usually goes wrong, and what we would do.
“Google verifies financial advertisers before you can spend”
Running search ads in this category means passing the platform's own financial services verification using your registration details. That is paperwork before it is media, and it takes weeks.
“The keyword decides whether you get an investor or a grievance”
Open demat account and share transmission bring people with a task in hand. Best intraday tips brings somebody who will be disappointed by everything you are allowed to say.
“Ad copy is where a performance claim sneaks in”
Grow your wealth, better returns, proven calls. None of that survives a compliance review, and an ad running with it is the firm's problem rather than the agency's.
“The click is cheap next to the KYC that never finishes”
An application that stops halfway cost the same in media as one that completed. The money is lost between the form and the first order.
What we do
What we deliver for stock brokers.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Advertiser verification completed before spend starts
The platform's financial services verification worked through with your registration details and the identity documents it asks for.
Result: The account is cleared to run before you budget for it.
Keywords chosen for the task, not the tip
Terms around account opening, demat, transmission, IPO application and portfolio transfer, with recommendation and returns language blocked by negative keywords.
Result: The clicks you pay for come from people with a job to do.
Ad copy drafted to be reviewed
Wording written for your compliance officer to check, with disclosures and registration details where the rules require them, and revisions done before scheduling.
Result: Your compliance officer sees the ads before anybody else does.
Landing pages that finish the KYC
The page an ad points at built around the opening process itself, the documents needed and who to ring when it stalls.
Result: Applications complete instead of stopping halfway.
Tracking from click to funded account
Each enquiry traced from form to KYC to first order, reported by keyword and by branch.
Result: You can see the ads that produce active clients.
How the result is measured
- Cost per click
- Cost per enquiry
- Enquiries from paid search
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these stock brokers.
- Full-service regional stock broking firms
- Authorised persons attached to a larger broker
- Depository participants offering demat services
- Commodity and currency derivatives brokers
- Brokers focused on HNI and family portfolios
- Brokers serving traders in wholesale and commodity markets
- Firms combining broking with mutual fund distribution
- Brokers with branch networks in smaller towns
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for stock brokers
- 1
Assess
We look at account opening, activation and dormancy numbers, branch and authorised person activity, and how content moves through compliance.
- 2
Fix activation
A first-weeks routine for new accounts and a plan for the dormant book, so accounts opened become accounts used.
- 3
Build the approved kit
Education content and templates written with compliance review built in, for head office, branches and authorised persons.
- 4
Bring investors in
Local search for each branch, referral routines with CAs and lawyers, and campaigns for real problems such as transmission.
- 5
Keep families together
Consolidation conversations and steady service, so the relationship passes to the next generation.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Can we advertise our brokerage rates?
Why is our cost per account so much higher than an app's?
Do stock broker advertisements need exchange approval?
Can we promote stock tips or trading calls to attract clients?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for stock brokers
Everything else we would do for you.
- SEO for stock brokers
- Lead generation for stock brokers
- Digital marketing for stock brokers
- Reputation management for stock brokers
- Local SEO for stock brokers
- Branding and identity for stock brokers
- Social media marketing for stock brokers
- Content marketing for stock brokers
- Email marketing for stock brokers
Or start from the overview: sales and marketing for stock brokers.