Medical tourism facilitators · Healthcare
Be the facilitator a patient abroad trusts before the hospital quote arrives.
A patient in Nairobi, Dhaka or Muscat has been told by the local doctor that a surgery is needed, and the quote at home is more than the family can manage. A cousin mentions an Indian hospital.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

In one paragraph
Medical tourism facilitators help patients from other countries find a doctor, a hospital and a way to travel and stay in India for treatment. Marketing reaches the patient or the local agent abroad. Sales is the quote pack, the hospital's invitation letter for the visa and the care on arrival. GullySales works on the enquiry, the follow-up and the referral partners overseas.
The patient writes on WhatsApp to three facilitators, sends scan reports, and waits to see who answers first with a clear estimate, a doctor's opinion and a name to ask people about. Your patient is far away and is being asked to trust someone never met. Say what is and is not included, send the same hospital quote the patient would have received directly, and stay reachable through the travel.
Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
How buyers decide
How medical tourism facilitators are chosen.
Patients come through a handful of routes: a referring doctor in their home country, a local agent who earns a fee, a friend who travelled before, or a search on Google and Facebook in their own language. Because agents and doctors abroad send patients too, a facilitator has two audiences: the patient and the person who recommends the facilitator to the patient.
The patient chooses on four things. Who is the doctor and what is their opinion on my reports? What will the whole trip cost, in writing, with the hospital's estimate and the stay? How do I get a medical visa and an invitation letter? And who meets me at the airport and speaks my language? A page that answers these in the patient's language carries weight.
After the first reports go out, weeks of silence lose the patient. The facilitator who sends the opinion, then follows up with the visa steps and travel plan, is the one still in the conversation when the patient decides.
The problem
What usually goes wrong for medical tourism facilitators.
What owners tell us on the first call, in their words.
“Patients send reports on WhatsApp and then go quiet”
We forward the reports to the hospital, wait for the opinion and by the time it arrives the patient has heard from two other facilitators.
“We cannot compete on trust with hospitals' own international desks”
Large hospitals have their own overseas offices. The patient asks why they should use us when they can write to the hospital directly.
“Local agents abroad send patients and then switch to another facilitator”
Our relationship with the agent is a phone number and a commission promise. Nothing keeps it alive between patients.
“Our website is in English and our patients are not”
Patients from the Gulf, Africa and Central Asia search in Arabic, French or Russian and find only competitors with translated pages.
“Fear of fraud stops people before the first message”
Patients are warned by relatives to be careful with advance payments. A page with no address, no named team and no clear fee structure gives them no reason to write.
“Returning patients and their families are never asked for a referral”
A patient who went home well hears nothing more from us, though a neighbour or relative back home may be considering the same journey.
What we do
What we do for medical tourism facilitators.
Everything included for medical tourism facilitators.
Pages by treatment and by country
Pages for a given treatment for patients from a given country, in the language they search in, covering the process, documents and what the facilitator does and does not do.
A report-to-opinion routine
A record of every report received, the hospital and doctor it went to, the expected return date for the opinion and a follow-up message if the patient is waiting.
A trust page
A page with the registered business name, address, named team, how fees are charged, what is paid to the hospital and what to you, and a plain warning about advance payments.
A partner agent pack
A short document for overseas agents explaining the process, how referrals are tracked and how commission is recorded, with a contact who replies.
WhatsApp and Facebook enquiry handling
A response set in the languages you serve, a record of each chat and a rule for who answers during the patient's time zone.
Returning patient referral routine
A courteous message after treatment, with the patient's consent, asking whether anyone else in their community needs help, and no use of their story or photos in marketing unless they agree.
Enquiry and patient record
Enquiries by country, agent and channel, opinions sent, visas supported and patients treated, set against a baseline taken at the start.
How the result is measured
- Enquiries by country and channel
- Reports received and opinions sent
- Estimates accepted by patients
- Travel and treatment completed
- Repeat referrals from agents and past patients
- Enquiries answered within the patient's own waking hours
Recorded as a baseline before work starts, so every later report has an honest comparison.
Every service, written for medical tourism facilitators
Each has its own page: what it involves for medical tourism facilitators, what you get, and what it is measured on.
- Lead generationBring in patients and agents abroad whose reports match the hospitals you work with.
- SEOBe found in the patient's own language when they search for treatment in India.
- Social media marketingShow a family abroad who you are before they trust a stranger with a journey.
- Content marketingWrite the guides a patient abroad reads before choosing who to ask for an estimate.
- Buyer personasWrite down who in the family decides, and who abroad sends the patient to you.
- CRMKeep every patient file, report and opinion in one record the whole team can open.
- Follow-up systemsStay in the conversation from first report to the check-up after the patient is home.
- WhatsApp marketingMake the chat where reports arrive a clear, trusted and well-kept route to your desk.
- Digital marketingPlan search, social, agents and WhatsApp as one route from a country to a treated patient.
- WebsiteBuild a site that a cautious patient abroad can check, read and message from a phone.
Worth a page and a campaign of their own
Medical opinion and cost estimate on reports · Medical visa invitation letter coordination · Airport pickup, stay and interpreter arrangement · Hospital admission and treatment coordination · Follow-up consultation after the patient returns home · Cancer, cardiac and transplant care coordination · Orthopaedic and joint replacement care · Fertility treatment enquiries · Agent and partner network in source countries
Priority campaigns
Campaigns for what medical tourism facilitators most want to sell.
Each one planned around when your buyers decide, and measured against the baseline.
Language pages and search campaign
Google and Facebook campaigns aimed at one country and treatment at a time, with a landing page in the local language.
Overseas agent outreach
Outreach to travel agents and community leaders in your source countries with a clear pack and commission terms your team can honour. Any payment to a doctor or clinic abroad is checked first against that country's rules and your adviser.
Hospital partnership showcase
A page and brochure for each partner hospital, with the doctor profiles and departments the hospital agrees to publish.
Diaspora and community campaign
Posts and short videos for communities abroad, including Indian diaspora groups, explaining how travelling for treatment works and what to ask any facilitator.
Post-treatment follow-up messages
Messages for patients who returned home, asking about follow-up consultations and, with their consent, whether they know someone else who needs help.
Beyond search
Where we reach buyers of medical tourism facilitators, beyond Google.
Search matters, but it is rarely the only way this industry's buyers find a supplier.
Referring doctors in source countries
The physician in Lagos or Muscat who says a surgery is needed abroad is asked where to go. A one-page list of the hospitals and specialists you work with gives that doctor an answer.
Overseas travel agents and local facilitators
Travel agents in Dhaka, Kabul or Kampala already book tickets for patients, so the script opens with the medical visa step they cannot explain.
Embassies, consulates and community associations
Sheets for the associations and mosque, church or temple committees where families ask each other about treatment, with no promise about visas or approvals.
Indian hospitals with international desks
An international desk takes outside facilitators for some countries or specialities only, so the first question to each hospital is which.
Diaspora groups and online communities
A post that answers the question families keep asking in these groups: what should I check before paying any facilitator?
Who it is for
This is written for these medical tourism facilitators.
- Facilitators sending patients to India from Africa
- Facilitators for patients from the Gulf and Middle East
- Facilitators for patients from Bangladesh, Nepal, Afghanistan and neighbouring countries
- Facilitators working with hospitals for transplant, cardiac and cancer care
- Facilitators for orthopaedic, fertility and cosmetic procedures
- Ayurveda and wellness tourism arrangers
- Medical visa and travel desks that serve patients
- Overseas agent networks who send patients to Indian hospitals
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for medical tourism facilitators
- 1
Read the last ten patient files
Mark, for each file, the country, the agent, the day the reports arrived and the day the opinion went back.
- 2
Fix the enquiry flow
Each patient has a record, each time zone has a named replier, and every opinion sent has a follow-up note attached.
- 3
Build trust and pages
The trust page comes first, then treatment and country pages in the patient's language and the partner hospital pages.
- 4
Reach agents and doctors
Overseas agents and referring doctors are approached with the pack, while search and social campaigns serve patients who look on their own.
- 5
Keep the network
A patient who went home well is asked, with consent, about relatives who might travel, and each partner agent's referrals are tallied.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions medical tourism facilitators ask before they call.
Not here? More answers, or ask on WhatsApp.
Should our page show one package price or the hospital's estimate?
Do you handle visa or foreign exchange matters?
How do we compete with hospitals' own international desks?
Which countries should we focus on?
Can we put a recovered patient's story on our page?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Part of Healthcare. See the other industries in the sector.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.