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GullySales

Occupational therapy and rehabilitation centres · Local SEO

Show up on the map for the school run and the walk from home.

Local SEO for an occupational therapy and rehabilitation centre is getting the centre onto Google Maps for the localities, schools and hospitals families search from. GullySales builds the listing, makes your details consistent and sets a way of answering what families ask there.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A healthcare coordinator explains an appointment form to a visitor at a reception desk

Last updated 11 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For occupational therapy and rehabilitation centres

Where it usually goes wrong, and what we would do.

  • “Parents choose by how far they must travel”

    A child who attends several times a week needs a centre near home or school. The listing has to say where you are and how to reach you.

  • “A listing named after the therapy is refused”

    Adding keywords to the business name usually brings a suspension. The name has to be the name on your signboard and registration.

  • “Reviews cannot carry a diagnosis”

    A parent who writes about her child's difficulty has shared more than she meant. The centre should never ask for that.

What we do

What we deliver for occupational therapy and rehabilitation centres.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A complete listing with the right categories

    A main category such as occupational therapist or rehabilitation centre, the secondary ones you really offer, hours and the entrance and parking.

    Result: The listing matches what a family sees on arrival.

  2. Services entered by condition

    Therapy for children, stroke rehabilitation and hand therapy entered as separate services with short descriptions.

    Result: A search for one need can find the listing.

  3. Photographs of rooms and equipment

    Therapy rooms, the sensory room, the waiting area and the entrance, with no child shown.

    Result: A parent can see where the child will be.

  4. Consistent details across directories

    The same name, address and number on Google, Practo, JustDial and your own pages.

    Result: Calls and reviews stop splitting across versions of you.

  5. A routine for questions and calls from the listing

    Who answers a call from the map, what is asked and where it is logged.

    Result: A call from the listing becomes an assessment booking.

How the result is measured

  • Map pack ranking
  • Local search visibility
  • Enquiries by locality

Recorded as a baseline before work starts, so every later report has an honest comparison.

What Google weighs here

How Google picks the centre for a therapy search near a home or a school.

Relevance: category and services
Choose the main category that fits what you mainly do, such as occupational therapist, and add others only if true. List each therapy or condition as a separate service.
Distance from home or school
Families look near the school or the house. Say which localities you serve and give a clear route, and add the landmark most parents use.
Prominence: reviews and photographs
Ask families to review the centre's welcome and communication, not the child's condition. Never ask for a review in exchange for a session or a discount.
Practo and JustDial
Keep the category, therapist names and number the same as on Google. Reply to the enquiries these sites pass on, and note which became an assessment.
Hospital and doctor listings
If a hospital or clinic lists your centre as a referral partner, make sure its name, address and number match yours. Ask the doctor's office to correct anything that is out of date.
Name, address and phone
Use the centre's registered name on every site, with one address format and one number. A second number for the therapist's mobile splits calls and confuses families.

Who it is for

This is written for these occupational therapy and rehabilitation centres.

  • Paediatric occupational therapy and sensory integration centres
  • Child development and early intervention centres
  • Neuro-rehabilitation centres for stroke, brain and spinal injury
  • Hand therapy and orthopaedic rehabilitation clinics
  • Geriatric and dementia day-care rehabilitation
  • Combined physiotherapy, occupational and speech therapy clinics
  • Home-visit therapy providers
  • Rehabilitation units inside hospitals
  • Special-education and therapy centres run by trusts

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the local seo work runs

  1. 1

    Audit every listing

    We check the Google Business Profile and directory listings for every branch against what should actually be shown.

  2. 2

    Complete and correct

    Profiles are filled in fully and inconsistent details are corrected across every directory found.

  3. 3

    Build location pages

    Each branch gets a page written for its own area, not a copy of the head office page with the address changed.

  4. 4

    Set up review handling

    A simple process for requesting and responding to reviews is put in place with whoever is closest to the customer.

  5. 5

    Report and adjust

    Map actions and enquiries per branch are reported, and branches falling behind are prioritised the next month.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Our therapists visit homes and the centre. Which type of listing do we need?
If families come to the centre, list the address and hours. You can add service areas for home visits. Follow Google's current guidelines on businesses that do both, and keep the address true to where patients come.
The centre is inside a hospital or a school. Does that change the listing?
Check Google's current guidelines on shared premises. Give the floor, the entrance and the department so a family finds it, and use your own name and phone number. A hospital's phone number can send your calls to its main desk.
We have two branches in different parts of the city. How should we list them?
One listing for each branch, with its own number, photographs and therapists. Add a page for each branch on the site. Do not list a branch that is only a clinic day or a visiting therapist's room.
A competitor's listing has our centre's name. What should we do?
Report it through the profile's tools with proof, such as the registration and a photograph of the signboard. The decision is Google's. Meanwhile, tell families which address and number are yours.
Can you advertise a centre for children with developmental differences?
Yes, within advertising rules for health services and the platforms' own policies, which differ and change. Ads and pages describe the service and the assessment, never an outcome. Check your own council or association before publishing.
Can we show photographs of children in therapy?
Not without the parent's written consent, and many centres choose not to show children at all. Show the rooms, the equipment and the therapists instead. Never show a child in a way that identifies a condition.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.