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Occupational therapy and rehabilitation centres · Search engine optimisation

Rank for the difficulty a parent describes, not for the name of the therapy.

SEO for an occupational therapy and rehabilitation centre is writing a page for each difficulty a family describes and each condition you see, in words they use. GullySales builds the pages with your therapists and tracks the calls and WhatsApp messages that come from them.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A healthcare coordinator explains an appointment form to a visitor at a reception desk

What search engine optimisation means

Search engine optimisation (SEO) is the work of getting your website to appear when a buyer searches Google for what you sell. GullySales builds pages around real search terms, fixes technical issues that block ranking, and tracks which searches actually bring enquiries.

Also for occupational therapy and rehabilitation centres

Sales and marketing for occupational therapy and rehabilitation centres, the overview.

Last updated 11 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For occupational therapy and rehabilitation centres

Where it usually goes wrong, and what we would do.

  • “Parents search the symptom, not the specialty”

    A mother types my child cannot hold a pencil or is afraid of loud sounds. A page headed occupational therapy services does not match what she wrote.

  • “One services page hides every condition”

    A single list of therapies gives a family with a stroke patient and a family with a toddler the same page. Each should find a page about their own situation.

  • “Pages without a therapist's name read like a directory”

    A page with the therapist's name, qualification and a plain account of the first session reads like a centre. A page without them reads like a listing.

What we do

What we deliver for occupational therapy and rehabilitation centres.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A page per difficulty and condition

    Pages for handwriting difficulty, sensory sensitivities, developmental delay, stroke rehabilitation and hand therapy, each in plain language.

    Result: Each family finds a page about its own situation.

  2. A first-session page

    A page explaining who sees the child or patient, what the assessment includes, how long a session lasts and what to bring.

    Result: A nervous family knows what the first visit involves.

  3. Therapist profiles

    Short pages with each therapist's qualification, registration details as the council requires and areas of work, with no superlatives.

    Result: A family can see who will treat the child.

  4. Locality and school pages

    Pages for the localities and schools you draw from, with the route and parking.

    Result: A search with an area name finds a page about it.

  5. Search tracking by page

    Calls, WhatsApp clicks and assessment requests recorded against the page that produced them.

    Result: You can see which pages bring assessments.

How the result is measured

  • Ranking positions
  • Organic traffic
  • Enquiries from organic search

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full search engine optimisation page

Searches your buyers type

What a family types when a child or a relative needs therapy, and the page that answers it.

occupational therapy for children near me
A page on what a child's first session involves, who sees the child and what the parent does. Name the therapist, give the address and say how to book. Promise no result.
child not holding pencil properly
A handwriting page in a parent's words: what an assessment looks at, how it differs from handwriting practice and when a school teacher may suggest it. Avoid diagnosing in the page.
sensory integration therapy in Jayanagar
A page describing the sensory room, how a session runs and what parents are asked to do at home. Give the locality, the timings and a way to visit before booking.
stroke rehabilitation centre for elderly father
A page for families leaving hospital: the therapists, the equipment, whether home visits are possible and how a plan is made with the treating doctor.
hand therapy after fracture surgery
A page for patients and surgeons describing splinting, exercises and how the centre works with the surgeon. State the therapist's qualification and say that the doctor's advice comes first.
occupational therapist home visit
A page listing the areas covered, what the therapist brings and how a visit is booked. Say plainly when a patient is better seen at the centre.

Who it is for

This is written for these occupational therapy and rehabilitation centres.

  • Paediatric occupational therapy and sensory integration centres
  • Child development and early intervention centres
  • Neuro-rehabilitation centres for stroke, brain and spinal injury
  • Hand therapy and orthopaedic rehabilitation clinics
  • Geriatric and dementia day-care rehabilitation
  • Combined physiotherapy, occupational and speech therapy clinics
  • Home-visit therapy providers
  • Rehabilitation units inside hospitals
  • Special-education and therapy centres run by trusts

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the search engine optimisation work runs

  1. 1

    Audit and baseline

    We record where the site stands today: positions, traffic, technical faults and the enquiries search currently produces. Nothing starts until this number is written down.

  2. 2

    Decide what to rank for

    We map the searches your buyers use, in your words and theirs, and pick the ones worth the effort for your margin and your capacity.

  3. 3

    Fix the foundations

    Technical faults first, because the cheapest gains are usually there. Then the Business Profile and directory consistency.

  4. 4

    Build the pages

    A page for each thing you do, written to answer the question it is searched for, with a clear next step at the end.

  5. 5

    Publish and earn mentions

    Content goes out on the calendar. Links and mentions are earned from real relationships, not bought.

  6. 6

    Measure, report, adjust

    At the interval agreed at the start we report what moved and what did not, and change the plan when the numbers say so.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Should we have a page for each therapy we offer?
Make a page for each difficulty or condition you see often, not for every technique. A parent searches the problem. Describe the techniques inside the page so that it reads honestly and does not look like a menu.
Can we write a blog on autism or ADHD?
You can, as general information written by a qualified therapist, without promising outcomes or suggesting a diagnosis. Say that only a qualified professional can assess a child, and invite the parent to book an assessment.
Do locality pages help a therapy centre?
Yes, where a locality sends you families, for example Jayanagar, HSR Layout or Whitefield for a Bengaluru centre. Write each with the route, the schools nearby and the timings, and do not copy the same page across areas.
Who should own the website?
The centre or its trust, with the login held by a named person. A therapist who leaves or a freelancer who moves on should not take the domain with them.
Can you advertise a centre for children with developmental differences?
Yes, within advertising rules for health services and the platforms' own policies, which differ and change. Ads and pages describe the service and the assessment, never an outcome. Check your own council or association before publishing.
Can we show photographs of children in therapy?
Not without the parent's written consent, and many centres choose not to show children at all. Show the rooms, the equipment and the therapists instead. Never show a child in a way that identifies a condition.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.

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Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

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