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Psychotherapy practices · Reputation management

Handle feedback with more care than a standard review strategy allows.

Reputation management for a psychotherapy practice means monitoring feedback without pushing for public reviews, since client confidentiality matters more here than review volume.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of psychotherapy practices at work in India

What reputation management means

Reputation management is watching what is said about your business across Google, social media and review sites, and responding to it before it changes a buyer's mind. GullySales monitors mentions, drafts responses to negative reviews and flags recurring complaints back to your team.

Last updated 5 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For psychotherapy practices

Where it usually goes wrong, and what we would do.

  • “Public reviews are approached with real caution”

    Unlike most healthcare categories, we do not actively campaign for reviews here, given what a public review could reveal.

  • “Feedback is handled through direct conversation”

    Concerns are better addressed privately with the practice than through a public reply that could expose details.

  • “General trust signals substitute for testimonials”

    Qualifications, approach and years of practice build trust here in place of the client stories used elsewhere.

What we do

What we deliver for psychotherapy practices.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. No active review-generation campaign

    A deliberate decision not to run standard review requests, given what a public review could reveal about a client's situation.

    Result: No client is put in a position of publicly commenting on their own therapy.

  2. Private feedback channel for concerns

    A direct way for a client to raise a concern with the practice, kept separate from any public review platform.

    Result: A concern is addressed privately, without exposing any detail publicly.

  3. General reply approach for any public feedback

    A prepared, careful way to respond to any review that appears, without confirming or discussing an individual's treatment.

    Result: A public reply never reveals or implies who left it.

  4. Trust content built from qualifications and approach

    Pages describing therapist qualifications, years of practice and approach, used in place of client testimonials.

    Result: A visitor builds trust from credentials rather than someone else's story.

  5. Monthly mention monitoring against the baseline

    A check for any mentions of the practice online, reported in aggregate against the baseline, with no client detail.

    Result: You know if anything needs a careful reply, without needing to search yourself.

How the result is measured

  • Average rating
  • Response time to reviews
  • Negative mentions resolved

Recorded as a baseline before work starts, so every later report has an honest comparison.

What to do with each review

How to respond to a review while keeping a client's privacy and your code of ethics.

Praise from a client
Thank them in a line and say nothing that confirms they were a client. Even a thank-you can reveal a relationship. Check your professional body's code on testimonials before reposting.
Review that confirms a person was a client
Do not confirm or deny that the person is a client. Reply in general terms, such as thank you for sharing feedback, and nothing more. The confidentiality duty is yours, not theirs.
Complaint about the therapy or a boundary
Do not reply on the facts. Write that you take feedback seriously and invite a conversation through the office. Speak with your supervisor or a peer, and keep a short note of what you did.
Complaint about fees or cancellations
Reply that fees and the cancellation policy are shared before the first session. Check that your intake form states the policy, and that you have a copy signed by the client.
Review from a family member of a client
Do not confirm that the person is a client. Reply that you cannot comment on anyone's care. Report the review through the platform only if it states false facts.
Review that looks fake or from a rival
Check your own records without sharing them. If you cannot find a person, report it through the platform's own process, and reply in general terms only.

Who it is for

This is written for these psychotherapy practices.

  • Individual counselling and psychotherapy practices
  • Couples and family therapy practices
  • Child and adolescent therapy specialists
  • Addiction counselling centres
  • Corporate and workplace counselling providers
  • Online and teletherapy practices
  • Psychiatric and clinical psychology clinics
  • Group therapy and support programme providers

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the reputation management work runs

  1. 1

    Understand current perception

    We start by actually searching your business name and reviewing what a stranger would currently see.

  2. 2

    Audit existing mentions

    We catalogue reviews, mentions and search results, flagging anything negative or inaccurate.

  3. 3

    Plan responses

    A calm, factual response is prepared for anything that needs one, agreed with you before posting.

  4. 4

    Implement monitoring

    Ongoing checks are set up so new mentions are caught promptly rather than discovered by accident.

  5. 5

    Measure and report

    Sentiment and response times are reported, with your business name searched again to see what has moved.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we ask clients for reviews at all?
We recommend against actively requesting them, though a client who chooses to leave one on their own is welcome.
How do we handle a negative review?
With a careful, general reply that never confirms or discusses any individual's treatment.
Can we reply to a negative review at all?
Yes, with a short, general reply that does not confirm anyone was a client. Say you take feedback seriously and the office is open to talk. Do not explain the therapy or defend yourself. Many professionals choose not to reply, so check your own body's guidance.
Should we ask clients to review us?
Many ethical codes advise against it, since asking a client for a public review can blur the therapy relationship. Check your professional body's rules. A safer way is to keep your own profile accurate and to let people write if they choose, without being asked.
How do you handle marketing without using client stories?
Through the therapist, not the client. A page that explains your training, your approach and what a first session feels like does the work a testimonial does elsewhere. No identifiable client story is ever used.
Will this involve tracking individual clients?
No. Our reporting works at the level of enquiry volume and concern area, never by name, and we agree what is tracked before starting.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.