Corporate travel agencies · CRM
Keep every account, contact and contract date where the whole desk can see it.
A CRM for a corporate travel agency is the shared record of every company, its contacts, travel patterns, contract dates and past problems. GullySales sets up the fields, the stages and the habits so renewal dates and tender deadlines stop living in one person's head.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
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Sales and marketing for corporate travel agencies, the overview.
Last updated 18 Oct 2026.
For corporate travel agencies
Where it usually goes wrong, and what we would do.
“Contract end dates decide the year”
Procurement teams reopen travel agreements on a cycle. An agency that learns of a tender after the shortlist closes has already lost. The record should show each account's end date and who to contact before it.
“Several contacts sit behind one account”
The admin head, the finance contact and the executive assistant who actually books all matter. A sheet with one name per company loses the others the day that person leaves.
“Complaints need a place to live”
A missed rebooking is remembered for years. Logging each complaint with what was done and who followed up lets the account manager walk into a review ready to speak to it instead of being surprised.
What we do
What we deliver for corporate travel agencies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Account record layout
Fields for company, contacts by role, travel type, current agency, contract end, policy notes and relationship owner.
Result: Every account has the same set of details.
Pipeline stages for trial and tender
Stages such as first conversation, capability sent, trial, proposal and procurement, with an owner for each.
Result: You can see where each company stands.
Renewal and tender reminders
Reminders set against contract end dates and tender portals, assigned to a named person.
Result: No end date is found out about late.
Complaint and exception log
A simple log for disruptions, disputes and policy exceptions, linked to the account.
Result: Review notes are built from facts, not memory.
Tool choice and clean-up
A comparison of tools in ordinary use in India that fit a small desk, and a clean-up of existing sheets before moving.
Result: You start with one clean list.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these corporate travel agencies.
- SME corporate travel desks serving local manufacturers
- Agencies handling travel for IT and services companies
- Travel management companies for larger firms
- Business travel specialists for exporters and trading houses
- MICE and incentive trip organisers
- Agencies serving hospitals, schools and trusts
- Visa and travel for company staff sent overseas
- Agencies working with consultants and professional firms
How it works
How the CRM work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales management. A target, a review routine and someone who owns the number.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3 · you are here
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is a spreadsheet enough?
Who should own the data?
How do we protect traveller details?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for corporate travel agencies
Everything else we would do for you.
Closest to this: leads and follow-up
Also for corporate travel agencies
Or start from the overview: sales and marketing for corporate travel agencies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.