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GullySales

Chiropractic clinics · Digital marketing

The cheapest new patient is one who stopped coming in March.

Digital marketing for a chiropractic clinic covers three jobs at once: new patients, finished care plans, and the ones who quietly stopped. GullySales sets one budget across all three, keeps cash and insurance work apart, and reports them in the same monthly figures.

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A steam traction engine belted across a stackyard to a wooden threshing machine: the long flat belt taut between the flywheel and the drive pulley, the flywheel spinning, a straw elevator raking up off the far end, a full sack hanging on the sack spout, a corn stack half taken down behind and a water cart standing by

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Also for chiropractic clinics

Sales and marketing for chiropractic clinics, the overview.

For chiropractic clinics

Where it usually goes wrong, and what we would do.

  • “The reactivation list is already inside your software”

    Two thousand people last seen over a year ago cost almost nothing to reach and are cheaper than any advert you will run.

  • “Cash and insurance patients cannot share a plan”

    A decompression course is sold with a consultation and a figure. An insurance back pain visit is sold with hours and a phone number.

  • “Plan completion belongs in the marketing numbers”

    A patient who leaves at visit eight has to be replaced by advertising, which makes the call about a cancelled visit part of the budget.

What we do

What we deliver for chiropractic clinics.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A budget split across new, active and lapsed patients

    Money divided between advertising, the Maps and review work that brings people in, and the campaigns that reach your own records.

    Result: You stop buying patients you already had.

  2. A reactivation calendar run from your own system

    The inactive list pulled from ChiroTouch, Jane or whatever you use, split by why each person stopped, and worked in dated rounds.

    Result: Quiet afternoons start filling from the list.

  3. Cash programmes kept on their own track

    Decompression and wellness programmes given their own pages, adverts and follow-up, away from the insurance side of the practice.

    Result: Neither side waters the other one down.

  4. Referral relationships worked on set dates

    Attorney firms, medical offices and gyms contacted on a schedule, with one person named as the owner of each relationship.

    Result: A referral source survives the paralegal who moved.

  5. Tracking across calls, forms and texts

    Call tracking, form sources and text enquiries configured so a new patient can be traced back to where they came from.

    Result: The source of a new patient stops being a guess.

  6. One monthly report covering all three jobs

    New patients by source, plan visits completed, reactivations and missed calls, in a single report against the numbers taken at the start.

    Result: New growth and recovered growth are separate lines.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, then reported every month against it.

Read the full integrated marketing campaigns page

Who it is for

This is written for these chiropractic clinics.

  • Solo chiropractic practices
  • Multi-doctor clinics running several treatment rooms
  • Cash-based wellness and decompression practices
  • Sports and rehabilitation focused clinics
  • Prenatal and paediatric chiropractic
  • Personal injury and auto accident focused clinics
  • Chiropractic inside a multidisciplinary clinic with physical therapy
  • Membership and franchise model clinics
  • New practices in their first year

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first monthly report.

No open-ended retainer. Each step has a point in time and something you receive.

  1. 01 · Day 1

    Free audit call

    45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. 02 · Within a few working days

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

  3. 03 · Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

  4. 04 · Month 1

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. 05 · Every month

    Report against the baseline

    What moved, what did not, and what changes next, in plain words.

  6. 06 · Month 3 to 6

    Renew on the numbers

    The term ends and you decide whether to continue from the results. No twelve-month lock.

How the work runs for chiropractic clinics

  1. 1

    Assess

    In the free audit we trace last quarter's new patients to their real source, count the calls that went unanswered, and look at how many care plans were finished.

  2. 2

    Answer the call

    Missed-call text-back, a written insurance answer, a held slot for acute pain, and a record of every enquiry the front desk handles.

  3. 3

    Build the condition pages

    A page per condition you treat, the Google Business Profile completed, and the doctor on video explaining what a first visit involves.

  4. 4

    Bring patients in

    Local search, reviews, advertising on the acute searches, and the attorney, physician and gym relationships worked on a schedule.

  5. 5

    Keep them and bring the old ones back

    A call on the first cancelled visit that is not rebooked, and reactivation campaigns to the patients who quietly stopped coming.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies

  • Chord Road Hospital

    Situation
    Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
    What we did
    • Website rebuilt around patient needs
    • Search visibility
    • Social media on a schedule
    • Review management
    Result
    • Organic traffic increased 60% within six months
    • Online appointment bookings increased 40%
    • Social following grew 45%, and engagement on it rose 70%
    Read the case study

  • IVF Solutions

    Situation
    The clinic had next to no presence online. People making one of the most considered decisions of their lives were doing their research somewhere else, and forming a view before the clinic knew they existed.
    What we did
    • Social profiles opened
    • Educational content on a schedule
    • Google Business Profile built out
    • A working feedback loop
    Result
    No numbers were recorded for this engagement. The work is described in full in the case study.
    Read the case study

Also worked with

Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every monthly report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No lock-in, no guarantees we cannot keep

    Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

  • Hours that fit your day, agreed up front

    Which hours we overlap with yours is settled before any work starts, so you know when a reply is coming and when it is not.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 45-minute call with the person who will do the work
  • A written, scored report on the six places orders leak, within a few working days
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

WhatsApp usor call +91 80958 58589

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We use your details only to reply to this enquiry. See the privacy policy.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Book the free audit
What is a realistic marketing budget for a solo practice?
We will not guess before the audit. It depends how many calls you already miss, how large the inactive list is, and how many more exams the diary can take. The fee goes in writing afterwards, split three ways.
Should we start with Google or with Facebook?
Google, nearly always, because the patient in pain is searching rather than scrolling. Facebook earns its place later, for the decompression programme and for people who already know the clinic exists.
Is a chiropractor allowed to advertise like this?
Within limits that change from state to state. Your chiropractic board sets what may be claimed, the FTC expects a health claim to be supported, and patient testimonials carry their own rules. We keep cure and guarantee language out, write to what your records support, and send anything doubtful to your attorney before it runs.
Can we reply to a Google review from a patient?
Yes, but never by confirming they were treated here. Acknowledging someone's care in a public reply is the HIPAA mistake practices get penalised for. We write replies that give a phone number and a name, and say nothing about a visit, a condition or a date.
How long is the contract?
Three to six months at a time. There is no twelve-month lock, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile usually show in weeks, because the enquiries already exist. Ads show in days once follow-up is ready. SEO and content take months. The audit tells you which applies to you.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 45 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the monthly review.
What if we are not happy with the work?
Tell us and the plan changes. Every month is reported against the baseline, so a number that is not moving is visible to both sides. Terms run three to six months at a time, and the refund and cancellation policy sets out the rest.

More for chiropractic clinics

Everything else we would do for you.

Or start from the overview: sales and marketing for chiropractic clinics.

Get a free audit of how you sell, and a scored report of where the work is.

Book a free audit
Book a free audit