Chiropractic clinics · Pay per click advertising
Run the adverts in the hours somebody will answer the phone.
Paid search for a chiropractic clinic buys the acute searches that happen late at night and first thing in the morning. GullySales separates acute, cash programme and accident campaigns, clears the offer wording with your attorney, and measures exams kept rather than clicks bought.
What pay per click advertising means
Pay per click advertising (PPC) is paying a fee each time someone clicks your advert on Google or another platform. It puts you at the top of a search page immediately, instead of waiting for ranking to build. GullySales sets the targeting, writes the ad text and checks spend daily against enquiries received.
Also for chiropractic clinics
- SEO for chiropractic clinics
- Lead generation for chiropractic clinics
- Digital marketing for chiropractic clinics
- Reputation management for chiropractic clinics
- Local SEO for chiropractic clinics
- Branding and identity for chiropractic clinics
- Social media marketing for chiropractic clinics
- Content marketing for chiropractic clinics
Sales and marketing for chiropractic clinics, the overview.
For chiropractic clinics
Where it usually goes wrong, and what we would do.
“The acute search happens after you have gone home”
Somebody lies awake at eleven working out who opens tomorrow. An advert running then needs a text-back sitting behind it.
“Accident clicks are priced by attorney advertising”
You bid against law firms on the same words, and a good share of the people clicking are looking for a lawyer.
“A discounted exam meets the rules before it meets the budget”
Offers reaching patients on federal programmes, and discount advertising in some states, are both restricted. Your attorney draws that line first.
What we do
What we deliver for chiropractic clinics.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Three campaigns that never share a budget
Acute pain, cash programmes and accident work run separately, with their own words and their own landing pages, because they are three different patients.
Result: One costly click stops eating the whole month.
An advert schedule matched to when calls get answered
Hours set around your front desk and your missed-call text-back, so a late enquiry has somewhere to land rather than ringing out.
Result: You stop paying for calls nobody takes.
A landing page per condition with the insurance line on it
Each page says what the first visit involves, how soon somebody can be seen, and how the benefits question is handled.
Result: Callers arrive with the first objection answered.
Offer wording cleared before a single advert runs
Any exam offer, package or discount checked against your board's rules and your attorney's reading of them, in writing.
Result: The campaign stays inside what you may advertise.
A negative list that removes students and job hunters
Chiropractic school, assistant jobs, salary, continuing education and malpractice terms stripped out at launch and reviewed monthly from the search terms.
Result: Budget goes to people in pain.
Reporting in exams kept, not clicks bought
Cost per call, per exam booked and per exam attended, campaign by campaign, read against the numbers from before the first advert.
Result: You know what a new patient really cost.
How the result is measured
- Cost per click
- Cost per enquiry
- Enquiries from paid search
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these chiropractic clinics.
- Solo chiropractic practices
- Multi-doctor clinics running several treatment rooms
- Cash-based wellness and decompression practices
- Sports and rehabilitation focused clinics
- Prenatal and paediatric chiropractic
- Personal injury and auto accident focused clinics
- Chiropractic inside a multidisciplinary clinic with physical therapy
- Membership and franchise model clinics
- New practices in their first year
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for chiropractic clinics
- 1
Assess
In the free audit we trace last quarter's new patients to their real source, count the calls that went unanswered, and look at how many care plans were finished.
- 2
Answer the call
Missed-call text-back, a written insurance answer, a held slot for acute pain, and a record of every enquiry the front desk handles.
- 3
Build the condition pages
A page per condition you treat, the Google Business Profile completed, and the doctor on video explaining what a first visit involves.
- 4
Bring patients in
Local search, reviews, advertising on the acute searches, and the attorney, physician and gym relationships worked on a schedule.
- 5
Keep them and bring the old ones back
A call on the first cancelled visit that is not rebooked, and reactivation campaigns to the patients who quietly stopped coming.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
Hours that fit your day, agreed up front
Which hours we overlap with yours is settled before any work starts, so you know when a reply is coming and when it is not.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Can we advertise a discounted first exam?
Should we bid on the clinic down the road's name?
Is a chiropractor allowed to advertise like this?
Can we reply to a Google review from a patient?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for chiropractic clinics
Everything else we would do for you.
- SEO for chiropractic clinics
- Lead generation for chiropractic clinics
- Digital marketing for chiropractic clinics
- Reputation management for chiropractic clinics
- Local SEO for chiropractic clinics
- Branding and identity for chiropractic clinics
- Social media marketing for chiropractic clinics
- Content marketing for chiropractic clinics
- Email marketing for chiropractic clinics
Or start from the overview: sales and marketing for chiropractic clinics.