Manufacturing · Solar & Renewable Energy Equipment
Installers recommend the inverter brand that answers the phone when a unit trips.
An inverter is the part of a solar system that fails first and gets complained about loudest. So the installer who chooses it is choosing a brand that will not make their phone ring. Technical support, spare availability and a quick reply matter more to them than a feature list.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
Solar inverters convert the direct current from panels into the alternating current a building or grid uses, and their makers sell through installers, dealers and EPC firms. GullySales helps inverter makers get their models found, answer technical and price enquiries quickly, and keep installers recommending them.
Last updated 16 Oct 2026. Licence, certification, labelling and advertising rules for solar & renewable energy equipment differ by product and change. We describe them in general terms, so check the current position with your own adviser or the regulator before you publish a claim.
Who it is for
This is written for you if solar inverters is what you make or sell.
- Makers of on-grid string inverters sold to installers and EPC firms
- Makers of hybrid and off-grid inverters with their own brand
- Smaller electronics firms moving from contract assembly to their own inverter label
- Charge controller and power electronics makers selling to the same installers
Not for
It is not the right fit if.
- Makers with no service arrangement. Installers will ask about it and we will not hide the gap
- Firms who want us to state compliance or grid approvals. Those come from your certifying body and the utility
How buyers choose
What decides the sale of solar inverters.
Installer recommendation
A homeowner trusts the installer, and the installer picks the inverter. So the real audience is the installer, and what persuades them is service response and ease of commissioning.
Model fit for the site
Buyers match phase, capacity and mounting to the system they have designed. A confusing model range makes them choose the maker whose range is easy to read.
Warranty and replacement terms
Installers ask who replaces a failed unit, how long it takes and who pays the freight. The answer should be on the page, not discovered on a call.
Compliance and approvals
Whether a model is accepted by a given utility or scheme is checked by the installer with the authority. The page should list the documents you hold and let the buyer ask.
Where orders are lost
What usually goes wrong when you sell solar inverters.
In the words owners use on the first call.
“Installers prefer the brand they already know”
Switching brand means learning a new app and a new set of faults. To get a trial, you must make the first installation easy to commission.
“Complaints reach us on WhatsApp and get lost”
Service issues come in through personal messages. Without a record, a repeat fault looks like a new one and the installer's patience runs out.
“Our model range confuses people”
A page listing twelve models by code number does not help a buyer decide. A chooser by phase, capacity and use does.
The scope
The work we would propose for solar inverters.
Measured on qualified enquiries, quotation requests, follow-up on each quotation, trial orders won and repeat orders. Anything here that needs a platform, directory or tool we have not used with you is confirmed with you before it goes in the scope.
- Installer onboarding and first-order routineA pack and a call routine that gets a new installer to their first commissioned unit.
- Enquiry replies for price and technical questionsReply templates and a record of who asked what, so answers are fast and the same each time.
- Dealer and installer network growthA plan to add installers and dealers in states where you can offer service.
- Search pages for inverter typesPages for on-grid, hybrid and off-grid inverters, written around the questions an installer types.
A model chooser by phase, capacity and use
A simple selector page, so an installer finds the right inverter without calling.
A service and warranty page
A plain statement of what is covered, how to raise a complaint and who answers it.
What we do
What you get for solar inverters.
Each deliverable and what it is there to change.
An inverter model chooser
Cuts the number of calls that begin with 'which model for this load?'.
An installer starter pack
A manual, a commissioning checklist and a contact sheet, so a new installer's first unit goes live without drama.
A service ticket record
Logs each fault by model and installer, so repeat issues are seen and answered.
A warranty and replacement page
Answers the question installers ask before they buy and removes a call.
Reply templates for common technical queries
Lets your team answer the same ten questions the same way.
How the result is measured
- Qualified installer enquiries
- Quotation requests
- Follow-up on each quotation
- First orders from new installers
- Repeat orders
- Service complaints by model
Recorded as a baseline before work starts, so every later report has an honest comparison.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
What we need from you
What to have ready before we talk.
None of it has to be tidy. We read what you have.
- Model list with datasheets and manuals
- Warranty terms and service contact details
- Complaints you have handled in the last few months
- Installer list with last order dates
- Certificates and approvals you hold, with the issuer's name
Export and new regions
Selling solar inverters beyond your home market.
Where you sell decides standards, documents, payment terms and freight. We work from Bengaluru and have no overseas office, so for a new region we start from your own enquiries, your existing buyers and the directories you already use.
Distributors abroad
Inverters are sold overseas mainly through distributors who handle local approvals and support. Your existing export buyers are the first people to ask.
Approvals and manuals
A buyer will ask for the approvals their market requires and a manual in a language they can use. What each country needs is for you and your certifying body to confirm.
Support across time zones
Overseas distributors want to know when someone answers. Name the hours and the contact on the page.
FAQ
Questions about selling solar inverters.
Not here? More answers, or ask on WhatsApp.
Do installers really choose the inverter?
Can you build an app or monitoring portal?
How do we handle complaints without hurting sales?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More in Solar & Renewable Energy Equipment
Makers of solar inverters also need
Looking for the wider industry page? See commercial solar epc companies.
This page is part of the manufacturing section. The hub also lists every manufacturing industry we write for.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.