Roofing contractors · Social media
Neighbours ask for a roofer in a group you cannot buy your way into.
Social media for a roofing company matters most in the neighbourhood groups where homeowners ask who to call after a storm. GullySales builds the posting that gets you named there, keeps drone and jobsite footage coming from the crews, and answers the messages that follow.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
For roofing contractors
Where it usually goes wrong, and what we would do.
“You cannot advertise where the recommendation happens”
Neighbourhood groups run on residents naming a company. Past customers posting your name after a good job is the only way in, and it has to be asked for.
“Drone footage explains what a homeowner cannot see”
Hail bruising is invisible from the driveway, which is why homeowners doubt it. A short clip from the roof turns an inspection into a conversation about scheduling.
“Post with restraint on the day of the storm”
Chasing a disaster in public reads exactly like the trucks everybody is complaining about. A note about safety and what to photograph lands better than an offer.
What we do
What we deliver for roofing contractors.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A photo and video routine for the crews
What to capture at tear-off, on the decking and at completion, sent to one place from a phone, with drone shots on the jobs that deserve them.
Result: You have footage without sending anyone back to the job.
Posting built for town and neighbourhood groups
Material past customers can share, written so a resident can name you in a group without it reading like an advertisement.
Result: You get recommended where you cannot advertise.
Messages answered in agreed hours
Saved replies for the damage question, the price question and the inspection request, with each enquiry logged instead of left in an inbox.
Result: A message at ten at night becomes a booked inspection.
A storm-week posting standard
What the account says in the days after an event, covering safety, what to photograph and how to check a contractor, agreed in advance.
Result: You look like the neighbour, not the knocker.
A monthly report on enquiries from social
Messages, shares and the inspections traced back to them, set against the baseline from the audit.
Result: You can tell whether the account is producing work.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these roofing contractors.
- Residential re-roofing companies working retail and insurance
- Storm restoration roofers following hail and wind events
- Repair-first roofers selling maintenance plans
- Metal roofing specialists
- Flat and low-slope commercial roofers working TPO and EPDM
- Tile roofers in the Southwest and Florida
- Exterior companies selling roofing alongside siding, gutters and windows
- Manufacturer-certified contractors, such as GAF Master Elite or Owens Corning Platinum Preferred
- New construction roofers working for homebuilders
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for roofing contractors
- 1
Assess
The free audit call traces last month's calls and estimates. How many were answered, how many became an inspection, and how many were chased after the estimate went out?
- 2
Fix the phone
An answering and booking routine for storm mornings, a CallRail number on every source, and agreed overlap hours for the call-backs our team makes.
- 3
Rebuild the estimate
A photograph-led proposal, shingle options a homeowner can read, and a follow-up schedule measured in months rather than days.
- 4
Bring the work in
Local Services Ads, the map pack, storm pages for the towns you cover, and a review asked for at the end of every job.
- 5
Keep the street
Past customers, neighbours, Realtors and property managers contacted on a calendar, so a quiet month has something in it.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
ViRo Enterprises
- Situation
- There was no professional, easy-to-use website representing the company at all. A buyer comparing solar suppliers had nothing to read.
- What we did
- User experience planned first
- A responsive website
- Pages written properly
- One visual language
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
Hours that fit your day, agreed up front
Which hours we overlap with yours is settled before any work starts, so you know when a reply is coming and when it is not.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is Facebook still the right platform for a roofer?
What should we post between storms?
Can you handle our calls the morning after a hail storm?
Will you help us get more insurance claims approved?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for roofing contractors
Everything else we would do for you.
- SEO for roofing contractors
- PPC ads for roofing contractors
- Lead generation for roofing contractors
- Digital marketing for roofing contractors
- Reputation management for roofing contractors
- Local SEO for roofing contractors
- Branding for roofing contractors
- Content marketing for roofing contractors
- Email marketing for roofing contractors
Or start from the overview: sales and marketing for roofing contractors.