Decide who sells which room, and stop paying commission on a guest you know.

1. A channel map with a name against each source

   Direct bookings, travel platforms, travel agents, corporate contracts and banquet set out with the person answerable for each and what each costs you per room night.

   Result: Every source of business has somebody who owns it.

2. Room-night targets set against your own occupancy pattern

   What each channel should bring in the peak weeks and in the lean ones, worked out from what the property actually filled last year rather than from a percentage.

   Result: The sales manager knows what he is chasing, and when.

3. A corporate list of the travel desks worth visiting

   Companies, hospitals and training centres within reach of the property, with the person who books rooms there and the rate they are paying today.

   Result: The sales call goes out with a list instead of a guess.

4. Banquet run as its own pipeline

   Wedding and event enquiries taken by a person who can quote, with the site visit, the menu tasting and the advance treated as separate steps.

   Result: A family that visited on Sunday hears from somebody who can give a number.

5. A direct-booking offer the front desk can make at checkout

   A benefit worth more to the guest than a discount and less to you than the commission, offered by name at checkout and written into the record.

   Result: The guest who arrived through a platform comes back without one.

6. Revenue by channel, counted after commission

   What each channel earned once commission, agent margin and the discount given are taken off, read against the baseline recorded before work started.

   Result: The busiest channel is judged on what it actually left behind.

1. 01 · Day 1

   Free audit call

   90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

2. 02 · After the call

   Written, scored report

   Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.

3. 03 · Before work starts

   Baseline recorded

   Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

4. 04 · Month 1

   The first fix goes live

   Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

5. 05 · As agreed

   Report against the baseline

   What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

6. 06 · At the end of the term

   Renew on the numbers

   The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

• Marketing and sales, as one job

  Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

• The person on the first call does the work

  No account managers in between. You are never handed to someone you have not met.

• A baseline before anything starts

  Your numbers are written down on day one, so every later report compares against something honest.

• The fee in writing, split three ways

  Our time, your media spend and production on separate lines. You always see what goes to us.

• No guarantees we cannot keep

  The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

• One office, and we say so

  Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.